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Below is an in-depth analysis and side-by-side comparison of Link Business vs PostNet including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $53,200 - $148,500 | $186,567 - $233,500 |
Franchise Fee | $45,000 | $35,950 |
Royalty Fee | 6.5% | 5% |
Advertising Fee | 2% | 2% |
Year Founded | 1996 | 1985 |
Year Franchised | 2007 | 1993 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | PostNet is a retail and service business, and as such we are looking for people with outgoing personalities that would do an excellent job of representing the brand and their business to the public. The most successful PostNet franchisees are civic-minded and outgoing people who gain fulfillment from working with small business owners, schools and others in their communities. On a financial level, a potential PostNet franchisee must have a net worth of at least $300,000.00 and be (or be able to become) liquid for a minimum of $55,000.00. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/Yes | -/Yes |
Start-up Costs | -/Yes | -/Yes |
Equipment | -/Yes | -/Yes |
Inventory | -/Yes | -/Yes |
Receivables | -/Yes | -/Yes |
Payroll | -/Yes | -/Yes |
Training & Support |
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Training | On-The-Job Training: 40 hours Classroom Training: 16 hours Additional Training: Online broker academy | On-The-Job Training: 58 hours Classroom Training: 65 hours Additional Training: At store location 6-8 weeks after opening |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Marketing Support Ad Templates Social media Website development Email marketing | PostNet's marketing programs include- * Local programs, which the franchisees utilize to build and develop awareness and loyalty with current customer base. * Regional and cooperative advertising, where PostNet franchisees get together with other franchisees and leverage their strength in numbers. * National programs that are conducted by the PostNet National Ad Fund. PostNet is the only company in the industry that offers a first-year managed marketing program that includes both consumer advertising and business-to-business advertising to help develop an initial customer base and momentum for the growth of the business. Co-op Advertising Ad Templates Social media SEO Website development Email marketing |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 1 | PostNet only grants franchises to individuals that are planning on being involved initially as a full-time owner operator. Long term, full-time ownership and operation of the centers are not required; however, initially it is critical because PostNet is a neighborhood business and it is up to the individual store owner to become actively involved in the community to promote the services and products offered. With PostNet, every franchisee offers a core of proven and high-demand services and products through their PostNet Center. However, depending on the needs of the local market and the franchisee's own attributes, other complimentary services that are consistent with the other PostNet offerings may be approved by PostNet. Services, as bookkeeping, advanced computer and database services, and eBay selling services are just some examples of other services and products that PostNet franchisees offer to the public through their PostNet Centers. Initially an owner operator of a franchise will typically have one (1) to two (2) part-time or full-time staff members to help with the operation of the store. As the business grows, and you build a customer base, more employees and staff will be needed. Our highest volume locations have six (6) to seven (7) full-time staff members including the franchisee. |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | Yes | - |
International Expansion | Yes | Yes |