Certigard vs Honest-1 Auto Care Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Certigard vs Honest-1 Auto Care including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Certigard Franchise
Honest-1 Auto Care Franchise
Investment $75,000$206,650 - $659,150
Franchise Fee $25,000$45,000
Royalty Fee 5%6%
Advertising Fee 2%1%
Year Founded 19872003
Year Franchised -2003
Term Of Agreement -20
Term Of Agreement -20
Renewal Fee -25% of franchise fee at the time of renewal


Business Experience Requirements

 
Certigard Franchise
Honest-1 Auto Care Franchise
Experience -

An automotive background is helpful but not required. Solid business acumen is required with marketing aptitude as well as the ability to motivate a staff and supervise day to day operations.


Financing Options

 
Certigard Franchise
Honest-1 Auto Care Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/Yes
Start-up Costs -/--/Yes
Equipment -/--/Yes
Inventory -/--/Yes
Receivables -/--/Yes
Payroll -/--/Yes

Training & Support

 
Certigard Franchise
Honest-1 Auto Care Franchise
Training - On-The-Job Training: 4 weeks Classroom Training: 3 weeks Additional Training: Ongoing training
Support -

There is a three week training program, coupled with frequent webinars, an annual convention, a proprietary line of fluid products at discounted costs to Zees, and field support through corporate staff, Region Developers, and vendors. Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform

Marketing -Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app
Operations -

The owner will spend 50% of their time in the center, 50% networking, marketing and developing fleet accounts. Average number of employees to run a location is 8-10; 1-2 Managers, 4 Technicians and the owner. Hiring assistance is provided.


Expansion Plans

 
Certigard Franchise
Honest-1 Auto Care Franchise
US Expansion -Yes
Canada Expansion No-
International Expansion No-

Company Overviews

About Certigard

Petro-Canada's national car repair franchise, offering terms up to 10 years.
Opening a Certigard franchise through the Petro-Canada network of automotive repair and maintenance companies is relatively inexpensive compared to other similar franchise opportunities. The total investment required by a new franchisee is $75,000, with $25,000 of that initial investment going toward the franchise fee requirement. Certigard franchisees are also required to pay an ongoing royalty fee of 5% per month based on gross sales, as well as a 2% per gross sales advertising fee that will allow the Petro-Canada firm to advertise both on a national and a international level. The Certigard automotive repair and maintenance franchise company opened in 1975, began franchising in 1987 and has been franchising ever since.
Proven bay management system, enhanced customer service techniques, local and national advertising programs, national warranty network and ongoing field support. When you become a Petro-Canada retailer, independent owner, or wholesale distributor, you become part of our Canadian team and iconic brand.

About Honest-1 Auto Care

Honest-1 is the only national full-service auto repair and maintenance franchise chain that is 100 percent ESA Certified Eco-Friendly Auto Care. Honest-1 executes numerous eco-friendly actions companywide, including strict recycling of auto materials, pollution prevention, resource conservation and trademarked services such as ECO TuneUp and ECO Oil Change. In addition to its high standards to be environmentally responsible, Honest-1 is committed to all-around quality customer service unprecedented in the auto repair and maintenance industry. Each Honest-1 staff member and technician is thoroughly trained to meet company-set standards, which are designed to make the maintenance process less intimidating for non-auto enthusiasts while providing upfront, honest service. With 22 locations throughout the U.S., Honest-1 centers are family-friendly, and are characterized by clean and upscale waiting areas, Internet cafes, children's play areas, comfortable chairs and couches, HDTV and complimentary beverage stations. Honest-1 plans to open 10 more locations nationwide in the next year. For more information and to inquire about available franchise opportunities, visit www.honest-1.com. Honest-1 Auto is growing rapidly and has an opportunity for you.

Veteran Incentives  $5,000 off franchise fee