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Below is an in-depth analysis and side-by-side comparison of Cora's vs Waffle Brothers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $550,000 - $900,000 | $161,000 - $288,750 |
Franchise Fee | $45,000 | $40,000 |
Royalty Fee | 5% of net | 5% |
Advertising Fee | 2% National Fund; 1% Local Fund | - |
Year Founded | 1987 | - |
Year Franchised | 1994 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | We provide franchisees with 5 weeks of theoretical and practical training. | - |
Support | We support the restaurant with a team of trainers who are on site to help you and your staff. Our dedicated and experienced Operations team works with the franchisee to ensure respect of the Cora processes and high standards. Manuals covering all of the operating, marketing and management processes will be made available for your reference. You will benefit from a customized computer system helping you operate your business, keep track of key metrics, inventory, schedules, etc. We use a proprietary extranet information system which allows, through the Internet, automatic transfer and management of data. This system also offers online multimedia training. Using a touch screen, employees have access to online training related to their position in the restaurant. | - |
Marketing | - | - |
Operations | We require franchisees to be owner/operators. You can consider an operating partner; however, you and/or the operating partner must participate in all stages of the franchisee approval process. Your operating partner is required to hold a minimum of 25% of shares within the operating company. | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
The business of Master Franchising is growing as more and more people find out about the opportunity to own, develop and support a territory through franchising. One of the attractive reasons for owning a Master Franchise is the passive income it can generate through the royalty stream. It is also a very attractive investment for many who want to own their own business, for those who possess management, leadership or consulting experience and for those looking to own a business and to not have to work 50-60 hours a week every week. Master Franchises typically cost from 150K-over 300K. The role of the Master or also called Regional Developer is to grow their territory through franchise sales and to provide support to their franchisees. Waffle Brothers provides training to the Masters on how to do just that. Masters make their money on franchise sales splitting the franchise fee with the franchisor 50/50 and through receiving 2.5% of franchisees gross revenue through royalties as well. A mature royalty stream has shown to produce a very attractive passive income. It is for these facts that Master Franchising is one of the best kept secrets in business today. For more information on Master Franchising and Waffle Brothers please fill out our information form.