Second Cup vs Mister Donut Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Second Cup vs Mister Donut including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Second Cup Franchise
Mister Donut Franchise
Investment $300,000 - $500,000$480,000 - $620,000
Franchise Fee $25,000$34,500 - $41,400
Royalty Fee 7.5%5%
Advertising Fee 2%3%
Year Founded 1975-
Year Franchised 1975-
Term Of Agreement -20 years
Term Of Agreement -20 years
Renewal Fee --


Business Experience Requirements

 
Second Cup Franchise
Mister Donut Franchise
Experience Personality - You like making people feel good. You’re patient, understanding, easy to talk to and outgoing. Experience - You have at least 5 years of business management, retail or hospitality experience and a sound understanding of financials. Leadership - You can hire, train, organize and inspire a barista team to give their best efforts every day.-

Financing Options

 
Second Cup Franchise
Mister Donut Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
Second Cup Franchise
Mister Donut Franchise
Training --
Support --
Marketing --
Operations --

Expansion Plans

 
Second Cup Franchise
Mister Donut Franchise
US Expansion --
Canada Expansion Yes-
International Expansion Yes-

Company Overviews

About Second Cup

Second Cup Coffee Co.™ is Canada’s largest specialty coffee retailer. From our humble beginnings in 1975 as a kiosk in a shopping mall, selling only whole bean coffee, we have continued towards our goal of being the Canadian specialty coffee brand of choice. For us, that means putting coffee at the core of business, focusing on quality, innovation and creating an individual experience for our customers.

In addition to coffee-based beverages, Second Cup cafés carry a variety of complimentary products, including fresh locally baked goods and Better For You smoothies. Recently, we’ve introduced Pinkberry® frozen yogurt into cafés across the country and Second Cup has the exclusive rights to this category in Canada.


"Top

#49 in Canada's Top franchises.

About Mister Donut

Mister Donut is a fast food franchise founded in the United States in 1956, now headquartered in Japan, where it has more than 1,300 stores. The primary offerings include doughnuts, coffee, muffins and pastries. After being acquired by Allied Lyons in 1990, most North American stores became Dunkin' Donuts. Mister Donut also maintains a presence in Taiwan, South Korea, Mainland China, Philippines, Thailand, and El Salvador.