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Below is an in-depth analysis and side-by-side comparison of Second Cup vs Java Daves including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $300,000 - $500,000 | $500 |
Franchise Fee | $25,000 | N/A |
Royalty Fee | 7.5% | - |
Advertising Fee | 2% | - |
Year Founded | 1975 | - |
Year Franchised | 1975 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Personality - You like making people feel good. You’re patient, understanding, easy to talk to and outgoing. Experience - You have at least 5 years of business management, retail or hospitality experience and a sound understanding of financials. Leadership - You can hire, train, organize and inspire a barista team to give their best efforts every day. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | - |
Support | - | - |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | Yes | - |
International Expansion | Yes | - |
Second Cup Coffee Co.™ is Canada’s largest specialty coffee retailer. From our humble beginnings in 1975 as a kiosk in a shopping mall, selling only whole bean coffee, we have continued towards our goal of being the Canadian specialty coffee brand of choice. For us, that means putting coffee at the core of business, focusing on quality, innovation and creating an individual experience for our customers.
In March 2003, the Java Dave’s Franchise System began it’s conversion into a licensing opportunity. Our past growth has now led us to be able to offer a proven product and a popular brand to business owners or entrepreneurs without the expensive costs of franchising. Licensees DO NOT pay royalties, advertising fees, or franchise fees. The only cost up front is a $499.95 licensing fee, renewable every five years.
Java Dave’s licensed locations include major fast food locations, university hot spots, casinos, international airports, and even co-branded locations with food concepts. Java Dave’s Coffee is a great way to add branding and sales to coffeehouses that desire a fresh appeal. Java Dave’s fresh roasted coffees, blended and flavored teas, frozen Davios drink mixes coupled with logo pump pots, logo cups, logo menu boards, signage and posters promote a professional, fun, coffeehouse hotspot.