Second Cup vs My Coffee Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Second Cup vs My Coffee including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Second Cup Franchise
My Coffee Franchise
Investment $300,000 - $500,000$103,650 - $466,450
Franchise Fee $25,000N/A
Royalty Fee 7.5%5%
Advertising Fee 2%-
Year Founded 19752004
Year Franchised 19752007
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Second Cup Franchise
My Coffee Franchise
Experience Personality - You like making people feel good. You’re patient, understanding, easy to talk to and outgoing. Experience - You have at least 5 years of business management, retail or hospitality experience and a sound understanding of financials. Leadership - You can hire, train, organize and inspire a barista team to give their best efforts every day.-

Financing Options
 
Second Cup Franchise
My Coffee Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Second Cup Franchise
My Coffee Franchise
Training -You will attend our Initial Training Program to give you an overview of operations. During the week long program you will again access to our information for Accounting, Store Operations, Advertisements, Coffee, Tea, HR procedures, and more.
Support -We will work closely with you from the beginning of your project with Site Selection, Lease Negotiation Assistance, and Construction Assistance. We will even be there for your opening.
Marketing --
Operations --

Expansion Plans
 
Second Cup Franchise
My Coffee Franchise
US Expansion --
Canada Expansion Yes-
International Expansion Yes-

Company Overviews

About Second Cup

Second Cup Coffee Co.™ is Canada’s largest specialty coffee retailer. From our humble beginnings in 1975 as a kiosk in a shopping mall, selling only whole bean coffee, we have continued towards our goal of being the Canadian specialty coffee brand of choice. For us, that means putting coffee at the core of business, focusing on quality, innovation and creating an individual experience for our customers.

In addition to coffee-based beverages, Second Cup cafés carry a variety of complimentary products, including fresh locally baked goods and Better For You smoothies. Recently, we’ve introduced Pinkberry® frozen yogurt into cafés across the country and Second Cup has the exclusive rights to this category in Canada.


"Top

#49 in Canada's Top franchises.

About My Coffee

With My Coffee, you have an opportunity to be a part of three of the fastest growing industry today! You will not only be your own boss, but will have a helping hand starting with initial training to on going support. You will be able to benefit from our unique brand that offers organic coffees, organic teas, blended coffee drinks, blended ice cream drinks, real fruit smoothies, toasted-to-go sandwiches and much more.