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Below is an in-depth analysis and side-by-side comparison of Second Cup vs Lasaters Coffee & Tea including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $300,000 - $500,000 | $257,000 - $310,000 |
Franchise Fee | $25,000 | $35,000 |
Royalty Fee | 7.5% | 0 |
Advertising Fee | 2% | 1% |
Year Founded | 1975 | 2004 |
Year Franchised | 1975 | 2006 |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | - | 0 |
Business Experience Requirements |
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Experience | Personality - You like making people feel good. You’re patient, understanding, easy to talk to and outgoing. Experience - You have at least 5 years of business management, retail or hospitality experience and a sound understanding of financials. Leadership - You can hire, train, organize and inspire a barista team to give their best efforts every day. | $60,000-$90,000 in liquid capital, management/business ownership history |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | Ongoing |
Support | - | - |
Marketing | - | Local marketing to be approved |
Operations | - | Owner operators preferred, absentee ownership allowed Currently 100% Owner operators |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | Yes | - |
International Expansion | Yes | - |
Second Cup Coffee Co.™ is Canada’s largest specialty coffee retailer. From our humble beginnings in 1975 as a kiosk in a shopping mall, selling only whole bean coffee, we have continued towards our goal of being the Canadian specialty coffee brand of choice. For us, that means putting coffee at the core of business, focusing on quality, innovation and creating an individual experience for our customers.
If you'd like to start your own business, but simply do not have the experience or know-how to operate a successful operation, Lasaters Corporation may be able to help you open your own Lasaters Coffee & Tea Franchise. We manufacture many of our own high-quality products which ensures incredible quality control. We custom-roast our own coffees. We develop relationships with single-origin coffee growers in different regions in various countries. Our Franchisees do not get coffee that's been sitting on the shelf for weeks or months (or even years, like some of our national competitors). Our Franchisees order coffee - we roast it within 24 hours!Lasaters Corporation negotiates on behalf of their Franchisees. Many coffeehouse operators who are just getting started in the coffee industry experience the difficulties that surround opening and running a coffeehouse. From the freight costs, to the product research, there is a multitude of roads that can be taken. How do you negotiate better pricing than what your local distributor or wholesaler offers? How do you find out which product is more cost effective? Which road do you take? This is another benefit of owning a Lasaters Coffee & Tea Franchise! Our Franchisees need not negotiate with other vendors to try to minimize their costs - that is already done for you! What does it take to start a Lasaters Coffee & Tea Franchise? First, you will need to submit some basic information to verify you're ready to start franchising. Next, if you are approved, we will contact you for a meeting. The process is fairly quick and you may be on your way to opening your new Lasaters Coffee & Tea store within a matter of weeks!