Second Cup vs Tastea Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Second Cup vs Tastea including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Second Cup Franchise
Tastea Franchise
Investment $300,000 - $500,000$368,300 - $804,500
Franchise Fee $25,000$40,000
Royalty Fee 7.5%-
Advertising Fee 2%-
Year Founded 19752013
Year Franchised 19752014
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements

 
Second Cup Franchise
Tastea Franchise
Experience Personality - You like making people feel good. You’re patient, understanding, easy to talk to and outgoing. Experience - You have at least 5 years of business management, retail or hospitality experience and a sound understanding of financials. Leadership - You can hire, train, organize and inspire a barista team to give their best efforts every day.-

Financing Options

 
Second Cup Franchise
Tastea Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
Second Cup Franchise
Tastea Franchise
Training --
Support --
Marketing --
Operations --

Expansion Plans

 
Second Cup Franchise
Tastea Franchise
US Expansion -Yes
Canada Expansion Yes-
International Expansion Yes-

Company Overviews

About Second Cup

Second Cup Coffee Co.™ is Canada’s largest specialty coffee retailer. From our humble beginnings in 1975 as a kiosk in a shopping mall, selling only whole bean coffee, we have continued towards our goal of being the Canadian specialty coffee brand of choice. For us, that means putting coffee at the core of business, focusing on quality, innovation and creating an individual experience for our customers.

In addition to coffee-based beverages, Second Cup cafés carry a variety of complimentary products, including fresh locally baked goods and Better For You smoothies. Recently, we’ve introduced Pinkberry® frozen yogurt into cafés across the country and Second Cup has the exclusive rights to this category in Canada.


"Top

#49 in Canada's Top franchises.

About Tastea

"Tastea
The Tastea dream is a reality. We continue to push the envelope with new drinks and flavors -- constantly creating and searching for new ways to make people smile. But at the same time, we still serve the classics that so many of our customers love, from Thai Iced Tea to Green Milk to Taro Milk Tea and more. The center of the Tastea experience is our unique tea bar, where customers can hang out with friends and make some new ones, all while enjoying the most refreshing treat around.

Under the Single Tastea Tea Bar Program, you will sign a Franchise Agreement to operate a single Tastea Tea Bar. The franchisor estimates your total initial investment to begin operations of a single Tastea Tea Bar will range from approximately $368,300 to $654,500. Included in the estimate is $74,500 to $80,500 that must be paid to the franchisor or their affiliate which is comprised of the Initial Franchise Fee of $40,000 and $34,500 to $40,500 in fees and expenditures.
Under the Area Development Program, the franchisor assigns a defined area within which you must develop and operate a minimum of three Tastea Tea Bars within a specified period of time. If you sign an Area Development Agreement, the franchisor estimates your total initial investment will range from $428,300 to $804,500. Included in the estimate is $134,500 to $230,500 that you must pay to the franchisor or their affiliate which is comprised of the Development Fee of $100,000 (for 3 units) to $190,000 (for 6 units) and $34,500 to $40,500 in fees and expenditures for your first Tastea Tea Bar unit.