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Below is an in-depth analysis and side-by-side comparison of Pizza Factory vs Russo's Coal-Fired Italian Kitchen including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $372,000 - $562,000 | $295,000 - $750,000 |
Franchise Fee | $30,000 | $49,500 |
Royalty Fee | 5% | 7% |
Advertising Fee | 3% | 2% |
Year Founded | 1979 | 1992 |
Year Franchised | 1985 | 1998 |
Term Of Agreement | 20 years | 10 years+5 |
Term Of Agreement | 20 years | 10 years+5 |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | - | No Restaurant experience necessary but helpful Minimum financials are $175K to $400K in investment capital and a $600K to $1.0MM net worth |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/- |
Payroll | No/No | -/Yes |
Training & Support |
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Training | On-The-Job Training: 214 hours Classroom Training: 26 hours Additional Training: At training store | 8 Week GM & Key Supervisor Training and Certification |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 8 - 10 | On site pre and post opening training and operational support with quarterly QA Visits. |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
Family owned and operated since its founding in 1979, Oakhurst, California-based Pizza Factory prepares pizzas, pasta, calzones and other favorites for its customers throughout the western United States and China.
When Danny and Carol Wheeler opened the first restaurant near Yosemite National Park, it was called Danny's Red Devil Pizza. A name change and a few years later, the first franchise was opened with the help of Ron and Joyce Willey.
Pizza Factory franchises are offered in three sizes - full, mid and express. Full and mid-sized restaurants can either stand-alone or operate within large strip and shopping centers. Express locations can operate within resorts, malls, convenience stores, gas stations and grocery stores.
Seeking new franchise units in the following states:
Arizona, California, Idaho, Montana, Nevada, Oregon and Washington