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Below is an in-depth analysis and side-by-side comparison of Pizza Factory vs Russo's New York Pizzeria including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $372,000 - $562,000 | $400,000 - $1,500,000 |
Franchise Fee | $30,000 | $49,500 |
Royalty Fee | 5% | 7% |
Advertising Fee | 3% | 2% |
Year Founded | 1979 | 1978 |
Year Franchised | 1985 | 1998 |
Term Of Agreement | 20 years | 10 years +5 |
Term Of Agreement | 20 years | 10 years +5 |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | - | No Restaurant experience necessary but helpful Minimum financials are $175K to $400K in investment capital and a $600K to $1.0MM net worth. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/Yes | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 214 hours Classroom Training: 26 hours Additional Training: At training store | Corporate Store, Houston, TX . 8 Week GM & Key Supervisor Training and Certification. |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Central Data Processing: At Additional Cost
Field Operation Evaluation: At Additional Cost Field Training: At Additional Cost Initial Store Opening Inventory Control Regional or National Meetings 800 Telephone Hotline |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 8 - 10 | Average Number of Employees: 10 Full-time, 6 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Family owned and operated since its founding in 1979, Oakhurst, California-based Pizza Factory prepares pizzas, pasta, calzones and other favorites for its customers throughout the western United States and China.
When Danny and Carol Wheeler opened the first restaurant near Yosemite National Park, it was called Danny's Red Devil Pizza. A name change and a few years later, the first franchise was opened with the help of Ron and Joyce Willey.
Pizza Factory franchises are offered in three sizes - full, mid and express. Full and mid-sized restaurants can either stand-alone or operate within large strip and shopping centers. Express locations can operate within resorts, malls, convenience stores, gas stations and grocery stores.
Seeking new franchise units in the following states:
Arizona, California, Idaho, Montana, Nevada, Oregon and Washington
Russo's Restaurants is a national and international franchisor of the fast casual and casual dining brands Russo's New York Pizzeria and Russo's Coal-Fired Italian Kitchen. Based in Houston, Russo's Restaurants are composed of a mix of corporate and franchised locations across Texas, Oklahoma, Arkansas, Tennessee, Florida and Hawaii. Russo's has entered international markets as well, with locations in Dubai, Abu Dhabi and Sharjah in the United Arab Emirates. There are an additional 20-plus units in development both in the United States and internationally. Chef Anthony Russo has created his concepts from years of applying his unique, family recipes featuring New York-style pizza along with a broad variety of handcrafted pasta creations, calzones, salads, sandwiches, soups and desserts, reflecting his commitment to his New York roots where food and family come first.