Scooter's Coffeehouse vs Ellianos Coffee Company Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs Ellianos Coffee Company including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$389,942 - $860,654 | $340,000 - $575,000 |
Franchise Fee |
$40,000 | $25,000 |
Royalty Fee |
6% | 5% |
Advertising Fee |
2% | - |
Year Founded |
1998 | 2002 |
Year Franchised |
2002 | 2003 |
Term Of Agreement |
10 years | 5 years |
Term Of Agreement |
10 years | 5 years |
Renewal Fee |
$5000 | - |
Business Experience Requirements |
Experience |
- | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | No/Yes |
Start-up Costs |
No/Yes | No/Yes |
Equipment |
No/Yes | No/Yes |
Inventory |
No/Yes | No/Yes |
Receivables |
No/Yes | No/Yes |
Payroll |
No/Yes | No/Yes |
Training & Support |
Training |
On-The-Job Training: 160 hours
Classroom Training: 46 hours
Additional Training: At existing coffeehouse
| - |
Support |
Purchasing Co-ops
Newsletter
Meetings/Conventions
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Franchisee Intranet Platform | You are provided with an Ellianos Operations Manual which has the tools you need to help run your store�"at your fingertips.
On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations.
Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. |
Marketing |
Co-op Advertising
Ad Templates
National Media
Social media
SEO
Website development
Email marketing
Loyalty program/app | Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity.
Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan.
Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. |
Operations |
Absentee Ownership Allowed
Number of Employees Required to Run: 3 - 12 | - |
Expansion Plans |
US Expansion |
Yes | Yes |
Canada Expansion |
No | No |
International Expansion |
No | No |
Company Overviews
About Scooter's Coffeehouse
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
From the very beginning, Scooter's has provided a true premium experience. Now, we are taking that experience to the rest of the nation, providing opportunities to share in the same success that has become a hallmark of the Scooter's brand.
Franchisor is seeking new franchise units in the following regions/states:Alabama, Arkansas, Arizona, Colorado, Florida, Georgia, Iowa, Illinois,
Indiana, Kansas, Kentucky, Louisiana, Michigan, Minnesota, Missouri,
Mississippi, Montana, Nebraska, North Carolina, North Dakota, New
Mexico, Nevada, Ohio, Oklahoma, South Carolina, South Dakota, Tennessee,
Texas, Utah, Wisconsin, Wyoming
The total investment necessary to begin operation of a Scooter's
Drive-Thru Kiosk (Kiosk) franchise is from $389,942 to $685,874. This
includes $110,000 to $135,000 that must be paid to the franchisor or an
affiliate.
The total investment necessary to begin operation of a
Scooter's Drive-Thru Coffeehouse (Coffeehouse) franchise is from
$552,676 to $860,654. This includes $110,000 to $135,000 that must be
paid to the franchisor or an affiliate.
Veteran Incentives $20,000 credit toward first-year product
#225 in Franchise 500 for 2020.
#103 in Franchise 500 for 2021.
About Ellianos Coffee Company
The Ellianos story began when experienced entrepreneurs and
coffee-lovers, Scott and Pam Stewart, returned to their home in Lake
City, Florida from a visit to the Pacific Northwest. While there, the
Stewarts took notice of the booming drive-thru specialty coffee shop
industry. Having a love for coffee and always looking to seize the right
opportunity, the Stewarts began planning for Lake City’s first
double-sided drive-thru specialty coffee shop. Driven by a mission to
serve the highest quality specialty coffee beverages in a way that would
meet the demands of busy Americans, family-owned Ellianos Coffee
Company was founded in 2002.
People took to the concept almost immediately and the Stewarts
decided to franchise the Ellianos concept and brand. Being a franchisee
himself in the pizza industry, Mr. Stewart knew what it would take to
start a franchise, and determined that his company would value
franchisees as though they were part of the family. Today, the Ellianos franchise is readily available in about 35 of the states.
With a lot of hard work, attention to detail, and help from others, Ellianos Coffee Company has become a dominant brand in the Southeast
United States. Even in the early stages, Ellianos achieved brand
awareness in its market and thousands of loyal customers. We stand today
by the same motto we did back then: to serve ITALIAN QUALITY AT
AMERICA’S PACE®.
Do you want to own your own business in one of the most exciting and fast paced industries in the United States? Ellianos Coffee Company and the specialty coffee industry are growing. We now have exciting specialty coffee franchise opportunities in the Southeastern United States, with primary growth targeted in Florida, Georgia, Alabama, Mississippi, South Carolina & North Carolina.