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Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs Shave It Inc including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $389,942 - $860,654 | $170,000 - $365,000 |
Franchise Fee | $40,000 | $35,000 |
Royalty Fee | 6% | 5% |
Advertising Fee | 2% | 2% |
Year Founded | 1998 | - |
Year Franchised | 2002 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 3 - 12 | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
Karen Bain and Lisa Kudirka, with a half-dozen kids
between them and a shared passion for shave ice, decided to make shave
ice hip and trendy. They started small at school fundraisers where their
creations were such an overwhelming hit, that it encouraged them to
"jump in" and "Go Big or Go Home".
Soon thereafter, the first Shave It
store was launched in Southern California. Shave It was an immediate
hit with lines out the door that continue to this day. "Going Big" not
only meant launching one new concept, it meant two. The Shave It Mobile
Ice Van debuted six months later, giving them the unique ability to
drive to their customers.
Next on the list
came the creation of a charitable foundation, Foster a Miracle, a
never-ending fundraising network that grants wishes to foster children
with Shave It store revenue. Somehow knowing that a small portion of
your Shave It will go to Foster a Miracle makes that Shave It melt your heart, while it melts in your mouth.
Today Shave It is taking it to the next level...Franchising. The Shave It concept is on fire!