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Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs Hudsons Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $389,942 - $860,654 | $300,000 - $350,000 |
Franchise Fee | $40,000 | $60,000 |
Royalty Fee | 6% | 8% |
Advertising Fee | 2% | 1.75% |
Year Founded | 1998 | 1998 |
Year Franchised | 2002 | 2004 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | - | No specific background can describe the ideal Hudsons Coffee Franchisee. Some come to us having never made a coffee, having never managed people, having never owned a business� Provided that you have the ability to learn from us we can help you make the transition into the world of Hudsons Coffee. Some traits that are useful: * Dedication * Commitment * Ability to learn (and then teach!) * Business acumen * Speed and agility * Ability to lead and motivate others |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse | * Thorough training in all aspects of the "on floor" Hudsons Coffee operation from register operation to Barista Brilliance. * All aspects of store management including opening and closing the store, shift and people management, weekly stock and labour control and monthly administration. * Information and Technology training covering "on floor" systems including ordering, loyalty and production systems. * Information and Technology training covering "back of house" systems including payroll, cash control, stock control and Accounts payable. * Introduction to recruitment and training. NB: Applicants should be aware that, in order to thoroughly train Franchisees, the program is conducted in Victoria for the 8 week period. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 3 - 12 | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | Yes |
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
Since 1998 Hudsons Coffee has opened Company operated stores. In 2003, after years of testing, trialing and developing systems to ensure a successful transition, we opened our first franchised store in South Australia. To ensure the consistency of our brand, we regard franchising as one of the most important aspects of our business. Hudsons Coffee can only be successful as a brand if our franchisees are successful. We understand the decision to operate your own business is a difficult one. Hudsons Coffee believes our franchise model provides the support to optimise your business and your financial future. In 2004 we began supporting local people, interested in owning their own business through our Franchise program. Hudsons Coffee currently has 51 stores nation-wide, half of which are franchised. With our knowledge, experience and responsible growth policy, we believe you can find the success you're looking for. If you would like any further information please contact our Franchise Department on 03 9631 0205.