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Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs All The Perks Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $389,942 - $860,654 | $50,000 - $250,000 |
Franchise Fee | $40,000 | N/A |
Royalty Fee | 6% | $175/month |
Advertising Fee | 2% | - |
Year Founded | 1998 | - |
Year Franchised | 2002 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse | 7 days of intense training. Each new licensee is required to attend a 2 day coffee knowledge program at our roasting facility in Cleveland, OH. You may bring up to 4 others to this 2-day training. The 2-day program covers roasting techniques and proprietary blends, equipment operation and maintenance, and other product knowledge. In the week prior to your opening our trainers will spend 5 days with you and your staff providing hands-on training on procedures that range from drink preparation to machine maintenance, and customer service to inventory control. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | ALL THE PERKS ESPRESSO CAF� has developed systems and operating procedures that are designed to guide you in the operation of your coffee business. Our on-going support will assist you to maintain a high standard of quality and uniformity important to grow and maintain your client base. You will also receive an ALL THE PERKS Operations Manual and CD." |
Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 3 - 12 | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
THIS IS A BUSINESS OPPORTUNITY
THIS IS NOT A FRANCHISE
At All The Perks we're committed to supporting independent coffeehouses. We offer our strong branding concepts and still allow for a store's individual identity. Our combined experience of 70 + years has been providing comprehensive design assistance for 32 years to those opening a cafe or coffee shop. Our goal is to create the most functional and efficient floor plan for your new cafe saving you both time and money along the way. Our services provide all aspects of design & layout as well as sourcing and installation of all equipment, cabinetry & signage, menu planning, food service purveyors and barista training.
We offer:
* Standard Espresso Cafe
* Carts & Kiosks
* Double Drive Thrus
* Area Developer