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Updated RecentlyScooter's Coffeehouse vs Country Style Ice Cream Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs Country Style Ice Cream including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $389,942 - $860,654 | $240,000 - $265,000 |
| Franchise Fee | $40,000 | N/A |
| Royalty Fee | 6% | - |
| Advertising Fee | 2% | - |
| Year Founded | 1998 | - |
| Year Franchised | 2002 | - |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $5000 | - |
Business Experience Requirements |
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| Experience | - | The most important qualification is the willingness to sacrifice the time necessary to establish a successful operation. Financial strength and management ability or experiences are also key ingredients. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse | The initial training program shall be approximately 50 hours over eight days in duration. Franchisee shall complete initial training program at least three weeks before the commencement of operation of the franchised store. |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
| Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 3 - 12 | It is not a requirement to be an owner/operator. However, it is required that the owner participate in the training program and highly encouraged that the owner participate in the operation of the store at a level that control can be maintained. |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Scooter's Coffeehouse
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
Veteran Incentives $20,000 credit toward first-year product
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About Country Style Ice Cream
Country Style was founded in 1947 when Wayne Lindgren decided to follow his brother Chester "Whitey" Lindgren into the world of ice cream. The brothers collaborated to produce a quality soft serve mix and Wayne along with his wife Desyl opened the first Country Style on 23rd Avenue and 43rd Street in Moline, Illinois. Later, Whitey and Wayne joined forces at the 16th Street and 23rd Avenue Moline store. Wayne eventually bought out Whitey's share of the business. Committed to quality, Wayne and Desyl then set out to establish Country Style as the finest quality soft serve ice cream in the country. Throughout the years, their dedication and hard work produced a following that spread across the country. The words "tastes like homemade" are often heard at Country Style and can be attributed to the high standards originally set by Wayne and Desyl. Kent Kindelsperger purchased Country Style on February 8, 1988 and continues to head the company. After experimenting with different store venues, Country Style has found a niche and brand with a free standing dairy farm building that serves exceptional ice cream. Country Style's history as a top quality soft serve ice cream provider sets a strong foundation to market the brand across the country.