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Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs The Cream & Fudge Factory including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $389,942 - $860,654 | $85,000 - $250,000 |
Franchise Fee | $40,000 | $25,000 |
Royalty Fee | 6% | 6% |
Advertising Fee | 2% | 2%local +2%Nat'l |
Year Founded | 1998 | 2005 |
Year Franchised | 2002 | 2005 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse | The Cream & Fudge Academy offers a broad range of technical and managerial courses. The training is designed to provide you with the key skills required to run your stores with a passion for quality - a passion your customers will sense and appreciate through their overall experience at the store. The Cream & Fudge Factory also offers onsite training by its experienced professionals and has a specialized team taht can assist your local team in opening a new store. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | The Cream & Fudge Factory will support you from the moment you sign a contract to the time your store - or stores - open. And the support continues during operation through continuous monitoring of your store, helping you to achieve a consistent high level of customer experience. We also help you promote your business by marketing the brand effectively within your territory. Because our ultimate goal is the same as yours - to generate solid returns on investment by running the business professionally and with the full support of The Cream & Fudge Factory's proven systems. |
Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | The Cream & Fudge Factory has ready-to-use proven promotions that can be adapted and implemented in your market. The Cream & Fudge Factory also has a professional team of graphic designers that can design specific promotions to meet your requirements. |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 3 - 12 | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
The Cream & Fudge Factory offers super premium smooth and creamy ice cream, made fresh. After the customer selects their favorite flavors, the ice cream is hand folded on a frozen marble stone with the customer's choice of mix-ins of nuts, fruits, candies and fudge. In addition to allowing customers to create their own combinations, The Cream & Fudge Factory has a menu of proprietary and innovative creations made at the stores for customers to enjoy fresh. The company also offers take-away ice cream in pints and ice cream cakes. The minimum size for a shop is 50sqm up to 100sqm. In 2005, "The Cream & Fudge Factory" was launched and became part of the portfolio of Global Franchise Architects. Using its Swiss expertise and its worldwide research and development capabilities, in just 3 short years it has expanded its operations in Thailand, India, Indonesia, Oman, and Vietnam. The Cream & Fudge Factory prides itself on serving the highest quality premium ice cream blends, homemade waffle bowls & cones, innovative recipes, a wide range of mix-ins and like all GFA brands, its undying dedication to enhancing the customer experience worldwide. An upscale and world class experience in the super premium ice-cream mix-in category, The Cream & Fudge Factory offers a luxurious atmosphere where customers can enjoy our carefully mixed creations or customize their own. The Cream & Fudge Factory is the ideal environment in which to enjoy such pleasures, where cool contemporary styling and casual comfort complete a thoroughly dreamy all-round ice cream experience.