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Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs Moka House Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $389,942 - $860,654 | $250,000 - $350,000 |
Franchise Fee | $40,000 | $25,000 |
Royalty Fee | 6% | - |
Advertising Fee | 2% | - |
Year Founded | 1998 | - |
Year Franchised | 2002 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse | The Franchisee/Owner will be required to successfully complete the training program for a minimum of two weeks. Training will take place at designated locations including training at the Franchisee/Owner's location. Additionally, the Franchisee/Owner will be provided with an Operations Manual. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 3 - 12 | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | Yes |
International Expansion | No | - |
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
Moka House Coffee is a privately owned Western Canadian specialty coffee franchise system. "Franchisees" are hands-on owner/operators that are both personally and financially committed to their business. As a franchisee, you enjoy the many benefits of the Moka House System. Together we strive for maximized store performance and a superior customer service. What are the benefits of a Franchise?Moka House Coffee demonstrates that because our people, brands and partners are working together, we can exceed our Customers' expectations. The Moka House Coffee franchise system helps broaden and grow our brand name. Volume buying may allow discounted pricing from our suppliers, helping to drive profitable growth across all channels while optimizing efficiency and cost effectiveness. Our operational procedures are tried and true. Detailed operation manuals, excellent training and ongoing support add even more value to our franchise system.