Genghis Grill vs Rice King Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Genghis Grill vs Rice King including start-up costs and fees, business experience requirements, training & support and financing options.

Company Overviews

About Genghis Grill

Genghis Grill - The Mongolian Stir Fry is a build your own bowl, fast casual, Asian stir-fry concept. The atmosphere is colorful, lively and a lot of fun! it's actually not a cuisine, but an INTERACTIVE style of exhibition cooking modeled after a centuries-old legend. According to this legend, 12th century Mongol warriors, led by the mighty warrior GENGHIS KHAN, heated their shields over open fires to grill food in the battle fields! Guests at Genghis Grill build their own bowls by choosing their own meats, spices, vegetables, and sauces from KHAN'S KITCHEN (a food bar featuring an array of ingredients) and then march over to a massive hot circular grill - THE GENGHIS GRILL! There, the GRILL MASTERS (cooks) stir up the food with long wooden sticks, churning and turning the ingredients until they're cooked to perfection. Guests enjoy the scene as their food is being prepared and if they are lucky, the GRILL MASTERS will perform nifty tricks to entertain the guests.

About Rice King

The Asian Food Market is growing fast! Today, the hottest segment among Fast Food Restaurants is 'ethnic' cuisine. Among the hottest of the hot is Chinese / Japanese. There should be no surprise, considering that Chinese food has 97% awareness (1) in the United States, with a wide base of appeal across the adult population. In fact, Chinese food is so ingrained in the American culture that it is no longer considered ethnic.(2) (1) The Emerging Ethnic Foods Market. U.S. Consumer Intelligence, June 2004 (2)- Ethnic Cuisines, National Restaurant Association, 2003 Benefits 1. Stable Sales 2. Training 3. Training Management Skills 4. Co-Advertising 5. Food Distribution Channels 6. Developing New Menu Items 7. Lease Negotiations