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Below is an in-depth analysis and side-by-side comparison of East Coast Wings vs WingHouse including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $661,375 - $1,098,570 | $928,000 - $1,926,000 |
Franchise Fee | $40,000 | $50,000 - $135,000 |
Royalty Fee | 5% | - |
Advertising Fee | 2% | - |
Year Founded | 1995 | - |
Year Franchised | 2004 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 25% of then current fee | - |
Business Experience Requirements |
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Experience | - | To be successful as an owner of a WingHouse Restaurant, you need to be passionate about the WingHouse concept; you must embrace the WingHouse Culture & Mission Statement; yourself or your operating partner must have previous full service restaurant operations and ownership experience. At least one of the owners of the WingHouse restaurant must have prior experience operating full service restaurants. The minimum ownership of the operating partner must be at least 10% of the business. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 240 hours Classroom Training: 48 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Restaurant Operations - Benchmarking and Key Operating Metrics; Cost Controls and Operating Manuals Restaurant Technology & Information Systems - Point-of-Sale; Back-of-House Reporting; Remote Access & Monitoring Training - Opening; Staffing; Food Preparation; Policy & Procedures Restaurant Development - Market Planning; Site Selection and Negotiation; Concept Plans; Project Scheduling |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Extensive media library using multiple formats to drive guest traffic, average check and repeat guests |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 25 - 50 | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
East Coast Wings & Grill is a casual dining full service and counter service restaurant with an emphasis of buffalo style wings. East Coast Wings was originally founded in 1995. In 2000, Steve G. Kontos bought the concept, and in 2002, Sam G. Ballas joined with him, and re-organized it to what today's patrons know as "East Coast Wings & Grill".
With their 46 years of combined restaurant experience, East Coast Wings & Grill has become a local favorite in all markets the brand has entered.
National Winner 1st place - Traditional hot sauce and 2nd place - creative spicy
Our famous wings have consistently won, "Best Wings" in most all markets entered. And to boot, our brand has a very diversified menu: with our overstuffed sandwiches, super salads, deli style specialties and taste-tempting appetizers.
Unique to East Coast Wings & Grill is our over 75 different flavors and 675 combinations of wings - Teriyaki Ginger Garlic, Honey Barbeque, Mango Habanero, Jamaican Jerk, Blue Cheese, Honey Mustard, Bourbon Street, Kickin' Thai, Cajun and many more.
Our infamous Buffalo Shrimp, which is available in our 75 flavors, 9 heat indexes and 675 combinations, has quickly become the next best thing to our famous wings.
WingHouse is a full-service, casual dining restaurant. Founded in 1994, the keys to our success have been a focus on excellence in restaurant operations and customer service. Each successful WingHouse location will have the following attributes: Brilliant on the Basics - Highly-Satisfied Repeat Guests The WingHouse Girl - Attractive, Polite and a Big Smile "The Girl Next Door" The Food - High-Quality, Oversized Portions at a Great Value The Atmosphere - Fun, casual, friendly environment The Management - Hands-on Managers that interact with guests and staff. The "mayor" of their market. Our company’s mission statement is to be brilliant on the basics. In our business that means highly satisfied guests. We believe in repeat customers that frequent our establishment often. We emphasize over-sized entrees and a great value. We provide a very casual and relaxed atmosphere, with continuous music throughout our establishment. We operate in a clean and safe environment with strict adherence to our policies and procedures. A main attraction to our store is the "World Famous WingHouse Girl." "The Girl Next Door" that is always polite and always smiling with a great positive outlook on life. If we execute all these ingredients and are "Brilliant on the Basics," we feel that the WingHouse will be a success in any neighborhood.