Ellianos Coffee Company vs P.J.'s Coffee Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Ellianos Coffee Company vs P.J.'s Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
| Investment |
$340,000 - $575,000 | $173,275 - $582,000 |
| Franchise Fee |
$25,000 | $25,000 - $35,000 |
| Royalty Fee |
5% | 5% |
| Advertising Fee |
- | 2% |
| Year Founded |
2002 | 1978 |
| Year Franchised |
2003 | 1989 |
| Term Of Agreement |
5 years | 10 years +10 +10 |
| Term Of Agreement |
5 years | 10 years +10 +10 |
| Renewal Fee |
- | - |
Business Experience Requirements |
| Experience |
- | A minimum of $75,000 in liquid capital (available cash) and at least $300,000 in net worth. In addition, you must be able to dedicate the necessary time to evaluate the franchise system with an executive in order to make a decision within four to eight weeks. |
Financing Options |
| |
In-House/3rd Party | In-House/3rd Party |
| Franchise Fees |
No/Yes | -/- |
| Start-up Costs |
No/Yes | -/- |
| Equipment |
No/Yes | -/- |
| Inventory |
No/Yes | -/- |
| Receivables |
No/Yes | -/- |
| Payroll |
No/Yes | -/- |
Training & Support |
| Training |
- | On-The-Job Training: 113 hours
Classroom Training: 23 hours |
| Support |
You are provided with an Ellianos Operations Manual which has the tools you need to help run your store�"at your fingertips.
On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations.
Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. | Purchasing Co-ops
Newsletter
Meetings/Conventions
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform |
| Marketing |
Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity.
Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan.
Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. |
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social media
SEO
Website development
Email marketing
Loyalty program/app |
| Operations |
- | The general operating hours of a PJ's Coffee are from 6 a.m. to 9 p.m.
The average PJ's Coffee staff consists of 12 - 16 part-time employees total, with a minimum of two or three per shift.
|
Expansion Plans |
| US Expansion |
Yes | - |
| Canada Expansion |
No | - |
| International Expansion |
No | - |
Company Overviews
About Ellianos Coffee Company
The Ellianos story began when experienced entrepreneurs and
coffee-lovers, Scott and Pam Stewart, returned to their home in Lake
City, Florida from a visit to the Pacific Northwest. While there, the
Stewarts took notice of the booming drive-thru specialty coffee shop
industry. Having a love for coffee and always looking to seize the right
opportunity, the Stewarts began planning for Lake City’s first
double-sided drive-thru specialty coffee shop. Driven by a mission to
serve the highest quality specialty coffee beverages in a way that would
meet the demands of busy Americans, family-owned Ellianos Coffee
Company was founded in 2002.
People took to the concept almost immediately and the Stewarts
decided to franchise the Ellianos concept and brand. Being a franchisee
himself in the pizza industry, Mr. Stewart knew what it would take to
start a franchise, and determined that his company would value
franchisees as though they were part of the family. Today, the Ellianos franchise is readily available in about 35 of the states.
With a lot of hard work, attention to detail, and help from others, Ellianos Coffee Company has become a dominant brand in the Southeast
United States. Even in the early stages, Ellianos achieved brand
awareness in its market and thousands of loyal customers. We stand today
by the same motto we did back then: to serve ITALIAN QUALITY AT
AMERICA’S PACE®.
Do you want to own your own business in one of the most exciting and fast paced industries in the United States? Ellianos Coffee Company and the specialty coffee industry are growing. We now have exciting specialty coffee franchise opportunities in the Southeastern United States, with primary growth targeted in Florida, Georgia, Alabama, Mississippi, South Carolina & North Carolina.
About P.J.'s Coffee
Founded in New Orleans, PJ's has been brewing it's distinguished brand of signature roasts for over 25 years. Our beans are hand-selected, hand-roasted and brewed to perfection. PJ's also offers breakfast selections and a variety of gourmet pastries and desserts.
The franchise fee is $30,000 for a single unit, $65,000 for three units and $100,000 for five units.
The franchise fee provides you with a license to operate a PJ’s, our assistance to help you open a location, access to our recipes, products, technology, training systems, operational structure, marketing programs, and more.
We offer a Military Discount of 20% off the total franchise fee for qualified military candidates.
In Franchise Business Reviews Top 200.
#478 in Franchise 500 for 2020.
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