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Below is an in-depth analysis and side-by-side comparison of Heidi's Brooklyn Deli vs the streat including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $300,000 - $400,000 | $160,000 - $260,000 |
Franchise Fee | $35,000 | $50,000 |
Royalty Fee | 6% | 6% |
Advertising Fee | - | 2% |
Year Founded | 1994 | 1999 |
Year Franchised | 2004 | 1999 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | It's no secret that the main building block of the streat's success has been its commitment to investment in training, which is virtually unique in this sector. This passion for excellence has resulted in the streat being the only franchise ever to win the prestigious UK National Training Award. The business has always been underpinned by quality training which facilitates an effective transfer of knowledge, skills and expertise in a franchise relationship. |
Support | - | - |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
Since being founded in 1994, Heidi's Brooklyn Deli has remained a family-owned and community oriented company and seeks partners who honor 'those' same values.
We provide extensive training before, during and after your store opening.
We are your partner as long as you are part of Heidi's family.
Our bread and recipes are made from scratch the old fashioned way in each location...Yes, you will learn how to bake!
Whenever possible, we source nitrate-free, hormone-free and antibiotic-free meats and organic cheeses. Our sources are often family-owned humane farms and ranches with sustainable practices.
We are committed to sourcing more & more of our building materials & products from environmentally-friendly partners with sustainable practices.
We want to be your neighborhood choice for breakfast, lunch and dinner. Our food is special, therefore we do not seek to be on every street corner.
We seek to find the right location and using our decades of experience, design a store that is cost efficient to build and cost effective to operate.
In 1999 husband and wife team Michael and Nikki McQuillan opened their first streat cafe in Belfast. Their vision was to develop the streat as the best known and most successful cafe concept to come out of Ireland by delivering consistently great food and coffee with award winning service in contemporary surroundings Since developing their successful formula into a franchise and investing heavily in the business while developing a substantial management team, the streat has rapidly become Ireland's fastest growing Cafe franchise. It is renowned for its fresh food, fabulous coffee and friendly service.
More than a cafe...
Franchisees are developing successful businesses within their streat cafes and growing their businesses beyond the cafe door by creating substantial outside catering and food delivery elements. Franchisees are supported and guided by the franchise support team in this, more than a cafe approach to business development. With 30 Cafe Outlets currently established and more opening, throughout Ireland, the streat is now launching its innovative "more than a cafe" business model into Great Britain and beyond.
Tragically we are not seeking any new franchisees right now however please don't hesitate to round out our establishment enquiry form and we will be glad to contact you amid our next enrollment drive. Meanwhile enjoy the tastes of our present franchises and perhaps ask if any of them are looking to sell. While asking, also ask their thoughts on the franchise to give yourself an insight on whether The Streat is a good choice for your future.