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Below is an in-depth analysis and side-by-side comparison of Heidi's Brooklyn Deli vs B2Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $300,000 - $400,000 | $500,000 - And Up |
Franchise Fee | $35,000 | $35,000 |
Royalty Fee | 6% | 6% |
Advertising Fee | - | 2% |
Year Founded | 1994 | 1991 |
Year Franchised | 2004 | 2004 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | Business experience is ideal. It is also preferable that you have at least 5+ years in the Franchise/Restaurant arena. Also, quota driven executive sales professionals with a great entrepreneurial spirit can be very successful. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | - |
Support | - | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Since being founded in 1994, Heidi's Brooklyn Deli has remained a family-owned and community oriented company and seeks partners who honor 'those' same values.
We provide extensive training before, during and after your store opening.
We are your partner as long as you are part of Heidi's family.
Our bread and recipes are made from scratch the old fashioned way in each location...Yes, you will learn how to bake!
Whenever possible, we source nitrate-free, hormone-free and antibiotic-free meats and organic cheeses. Our sources are often family-owned humane farms and ranches with sustainable practices.
We are committed to sourcing more & more of our building materials & products from environmentally-friendly partners with sustainable practices.
We want to be your neighborhood choice for breakfast, lunch and dinner. Our food is special, therefore we do not seek to be on every street corner.
We seek to find the right location and using our decades of experience, design a store that is cost efficient to build and cost effective to operate.
B2 Cafe specializes in serving freshly made-to-order food, prepared with the highest quality ingredients and served with a friendly smile each and every time.B2 Cafe began in 1991 in Tallahassee, Florida as Bagel Bagel Cafe, 'A Place So Nice We Named It Twice.' John Stout, founder of the original concept, created the idea based on skills he accumulated while working and managing a diverse number of restaurants across the U.S. As the chain expanded, so did the menu, adding signature sandwiches such as the 'Wine & Cheese,' the 'RBCC' and the 'Florida Club.' And the rest, as they say, is history. With the purchase of the restaurants by the Winsteads, the original Cafe has evolved to become B2 Cafe, with an eclectic collection of customer favorites. From bagel melts and breakfast wraps, to salads, soups and specialty dishes, B2 Cafe continues to offer quality products, excellent service and incredible value. Today, our attention to detail and innovative offerings have provided our franchisees with exceptional financial opportunity in the growing fast-casual dining category, and our employees with a solid career path to their own success. But the real winners are our guests, enjoying consistently good products, exceptional service and an affordable selection of cafe fare. Financial Requirements: *Minimum Net Worth - $500,000 *Minimum Liquid Resources - $250,000 *Prior Restaurant Experience is a plus Building Types and Requirements: *Regional shopping centers *Storefront and signage should have good visibility from main streets and intersections *1,600-3,000 sq. ft. *Sufficient parking for all tenants of shopping center *End cap of shopping center preferable *Additional seating outdoors a plus *New shopping centers (less than 10 years old) Demographic Recommendations: *Population of 45,000 people within a 3-mile radius *Median age - 45 years old and below *Concentration of office and/or retail *Close proximity to colleges and universities is a plus *Traffic counts in excess of 45,000 cars per day