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Below is an in-depth analysis and side-by-side comparison of Heidi's Brooklyn Deli vs Vitality Bowls including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $300,000 - $400,000 | $170,100 - $604,000 |
Franchise Fee | $35,000 | $39,500 |
Royalty Fee | 6% | 6% |
Advertising Fee | - | 1.5% |
Year Founded | 1994 | 2011 |
Year Franchised | 2004 | 2014 |
Term Of Agreement | 15 years | 7 years |
Term Of Agreement | 15 years | 7 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | Franchisee Profile *Passionate about VITALITY BOWLS *Passionate about healthy food and a healthy lifestyle *Local market knowledge *Minimum $30-60K liquid assets per store and total of $200k+ (May include lending) *Single store and multi unit development opportunities available, depending on your market *Retail or restaurant operations experience is helpful |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | VITALITY BOWLS operates training units in Walnut Creek, CA. We will do our best to schedule your training in an area that is convenient for you. Training will also take place at your location before and/or after you open. Our training program teaches you the day-to-day operation of your VITALITY BOWLS unit. VITALITY BOWLS requires that the franchisee, an operating partner, or a general manager, designated by the franchisee, attend our full-time, training program. This program will teach you how to fully operate your VITALITY BOWLS unit from the ground up. We will not let you open until we are satisfied we have provided you with sufficient training to be successful. |
Support | - | After signing your franchise agreement, we are available for continuous, direct support. You can count on us for operational input and best practices information. In addition, we will visit you regularly to ensure you are maximizing the potential of your business and we are helping you in every way we can. On a continuing basis, we will drive the brand and support your efforts in marketing, real estate and development, supply chain, and IT. Should you have questions or need help with issues in these areas, you can call us. |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Since being founded in 1994, Heidi's Brooklyn Deli has remained a family-owned and community oriented company and seeks partners who honor 'those' same values.
We provide extensive training before, during and after your store opening.
We are your partner as long as you are part of Heidi's family.
Our bread and recipes are made from scratch the old fashioned way in each location...Yes, you will learn how to bake!
Whenever possible, we source nitrate-free, hormone-free and antibiotic-free meats and organic cheeses. Our sources are often family-owned humane farms and ranches with sustainable practices.
We are committed to sourcing more & more of our building materials & products from environmentally-friendly partners with sustainable practices.
We want to be your neighborhood choice for breakfast, lunch and dinner. Our food is special, therefore we do not seek to be on every street corner.
We seek to find the right location and using our decades of experience, design a store that is cost efficient to build and cost effective to operate.