Le Macaron French Pastries vs Sprinkles Cupcakes Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Le Macaron French Pastries vs Sprinkles Cupcakes including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Le Macaron French Pastries Franchise
Sprinkles Cupcakes Franchise
Investment $131,500 - $361,500$576,000 - $1,075,000
Franchise Fee $45,000N/A
Royalty Fee 6%-
Advertising Fee 0.5%-
Year Founded 20092012
Year Franchised 20122020
Term Of Agreement --
Term Of Agreement --
Renewal Fee $7000-


Business Experience Requirements

 
Le Macaron French Pastries Franchise
Sprinkles Cupcakes Franchise
Experience --

Financing Options

 
Le Macaron French Pastries Franchise
Sprinkles Cupcakes Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/Yes-/-
Receivables No/Yes-/-
Payroll No/No-/-

Training & Support

 
Le Macaron French Pastries Franchise
Sprinkles Cupcakes Franchise
Training On-The-Job Training: 24 hours-
Support Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection -
Marketing Ad Templates Regional Advertising Social media SEO Website development Loyalty program/app-
Operations --

Expansion Plans

 
Le Macaron French Pastries Franchise
Sprinkles Cupcakes Franchise
US Expansion YesYes
Canada Expansion No-
International Expansion YesYes

Company Overviews

About Le Macaron French Pastries

Say "Oui" to an Exceptional Opportunity & Discover our simple, niche concept with limited direct competition. Our true French macarons are the perfect delicacy, original and elegant; French gelato, French pastries, European style beverages and more!

You will receive the best in support from the moment you begin your discovery, to your pastry shop opening and beyond. It is our mission to provide you with the highest quality products, training, support tools, marketing and more while avoiding the many costs and headaches that often come with running a full-service restaurant or similar business.

The total investment necessary to begin operation of a traditional Le Macaron French Pastries pastry shop or permanent kiosk ranges from $131,500 to $361,500.
The total investment necessary to begin operation of a mobile kiosk ranges from $84,350 to $147,000. This includes $74,500 to $126,500 that must be paid to the franchisor or its affiliate. If you elect to develop three Pastry Shops under our multi-unit development program, then you will sign our area development agreement and pay us a development fee equal to $99,000.
Veteran Incentives  20% off franchise fee


About Sprinkles Cupcakes

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Sprinkles opened “the world’s first cupcake bakery” in Beverly Hills, as reported by the Food Network, and is credited by the Los Angeles Times as “the progenitor of the haute cupcake craze.” Founded by Candace Nelson, judge on Food Network’s hit show “Cupcake Wars,” and husband Charles, Sprinkles has inspired long lines of devoted Hollywood stars and serious epicureans alike. From Tom Cruise to Oprah Winfrey, Blake Lively to Ryan Seacrest, celebrities are abuzz about Sprinkles!
Baked fresh in small batches throughout the day, Sprinkles Cupcakes are handcrafted from the finest ingredients and contain no preservatives, trans fats or artificial flavors. Sprinkles has locations nationwide, a traveling Sprinklesmobile - the world’s first cupcake truck, and sells its cupcake mixes at over 250 Williams-Sonoma stores throughout the US and Canada.
In 2012, Sprinkles debuted the world’s first Cupcake ATM and continued its foray into classic American desserts with the launch of Sprinkles Ice Cream & Cookies.
“The Sprinkles Baking Book” hit the New York Times Best Sellers list in October, 2016.

The total investment necessary to begin operation of a Production Bakery is $781,000 to $1,075,000. This includes $40,000 to $43,250 that must be paid to the franchisor or affiliate.
The total investment necessary to begin operation of a Pantry Bakery is $576,000 to $895,000. This includes $40,000 to $43,250 that must be paid to the franchisor or affiliate. The franchisor and you may choose to sign a Development Rights Agreement under which you will develop a number of Sprinkles Cupcakes Bakeries. The franchisor expects the Development Rights Agreement to cover between 2 and 10 Sprinkles Cupcakes Bakeries.
The total investment necessary to begin operation under a Development Rights Agreement is $40,500 to $202,500. This includes $40,000 to $200,000 that must be paid to the franchisor or affiliate.