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Below is an in-depth analysis and side-by-side comparison of Humpty's vs Country Kitchen including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $495,000 - $695,000 | $425,000 - $1,685,000 |
Franchise Fee | $30,000 | $40,000 |
Royalty Fee | 5% | 4% |
Advertising Fee | 2% | 3% local + 1% Int'l |
Year Founded | 1977 | 1939 |
Year Franchised | 0 | 1958 |
Term Of Agreement | - | 20 years |
Term Of Agreement | - | 20 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | Our Education and Training programs help you build an enthusiastic Country Kitchen team with a passion for Absolute Guest Satisfaction. Training videos, operations manuals and on-site training crews are just a few of the tools designed to help your restaurant run efficiently as a team. In addition, we offer a 6 to 10 week hands-on training course at a certified training restaurant, new store opening support and Management Leadership Seminars to build and strengthen your management team. |
Support | - | We will provide on-site visitations with a Franchise Consultant. They will cover topics such as financial performance review, operational evolution, sales building, cost controls, and staff (management and hourly) development providing you with sound business advice and direction. We provide such operational tools like our Recruitment, Selection and Retention Library, our Recipe Card System, and our customized M.O.R.E. Operations Manual. And while you can't replace on-site visits and one-on-one interaction, it's nice to know we have programs in place structured to help you overcome every obstacle along the way. |
Marketing | - | Our brand-building promotions offer innovative products with excellent profit margins. We provide effective point-of-purchase materials, award-winning menus and multimedia advertising opportunities to support your operation. Additionally, Country Kitchen offers full local restaurant marketing support with our in-house creative team. From grand opening events and simple advertisements to local market research, we help drive the success of you and your operation. |
Operations | - | With almost 70 years of successful operations, we've just about seen it all. We've created the operational synergies that make us a world-class franchise system. Driving this synergy is our team of seasoned franchise consultants, who provide you with the building blocks for a successful operation. |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Humpty’s Restaurants International Inc. (HRII) has developed restaurant concepts and operating systems that require lower levels of franchisee experience, fewer menu changes and less refurbishment to be profitable and competitive. We provide comprehensive training, support, restaurant operations, purchasing and marketing systems to minimize franchisee risk. We place a great deal of importance on system-wide procedures and operating standards to ensure store-level food service, food quality and operating efficiencies are maintained and continually improving.
One of the main mandates of HRII is to develop restaurant concepts that do not rely on abnormal economic conditions, specialized operating skills, narrow market niches and/or culinary trends to be viable. Humpty’s have developed an operating system that allows the Company to implement and control standardized product purchasing, staff/franchisee training, restaurant operations, system-wide marketing and in-store/area management infrastructures and systems. Our objective is to place franchises in low-density/high traffic, outer-metro urban, small urban and rural market centres with high concentrations of lower to middle income families and business travelers.