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Updated RecentlyCHOOKS vs Naked Chicken Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of CHOOKS vs Naked Chicken including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $300,615 | $233,500 - $624,000 |
| Franchise Fee | $52,500 | $25,000 |
| Royalty Fee | 4% | 5% |
| Advertising Fee | 4% + 1% local | 2% |
| Year Founded | 1991 | 1998 |
| Year Franchised | 1991 | 1998 |
| Term Of Agreement | 5+5+5=15 | - |
| Term Of Agreement | 5+5+5=15 | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | - |
| Support | - | - |
| Marketing | - | Co-op Advertising Ad Templates Regional Advertising |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About CHOOKS
Aussie slang for chicken!
Chooks was created to give you the perfect union of marinating & grilling the best chicken and selling it to our customers for great prices. We serve our secret family recipe “buttermilk chicken” - the way we all like it.About Naked Chicken
Founded in 1981 in the community of Bethpage, New York, (as Pudgie's Famous Chicken), George Sanders developed his secret chicken recipe and skinning process. The concept quickly spread throughout Long Island and by 1989 had become a franchise company. In 2007, Trufoods LLC acquired the Pudgie's brand. After exhaustive research, Trufoods LLC created the most unique, relevant and quality-driven chicken brand in the quick service restaurant industry, Naked Chicken Co. With the introduction of GRILLED and more "portable" skinless chicken products such as tenders, salads and sandwiches, our concept is more viable and appeals to a broader customer base. Trufoods' success is based on our ability to create new opportunities, build customer base through aggressive and effective marketing, reduce costs and improve the overall management of the brand.
Seeking new franchise units in the Midwest, Northeast, Southeast, Middle East, Mexico
Veteran Incentives 50% off franchise fee