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Below is an in-depth analysis and side-by-side comparison of Applebee's vs uWink including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $2,009,038 - $8,267,250 | $1,645,000 - $3,472,000 |
Franchise Fee | $35,000 | $50,000 |
Royalty Fee | 4% initially, 5% possible after | 4% + 2% Technology Fee |
Advertising Fee | not less than 4% | 1% |
Year Founded | 1980 | - |
Year Franchised | 2014 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Our Ideal Franchise Partner -Is committed to a long term franchise relationship built on trust and respect -Knows how to build a brand -Understands that accessible pricing and value are core components of casual dining -Has prior hospitality experience or knowledge, particularly in critical areas like supply chain, quality assurance, real estate development, and marketing -Has or will have infrastructure dedicated to the development of our brand -Has material liquidity and net worth, with access to capital -Has a track record of developing multi-unit restaurant systems | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | - |
Support | - | - |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
uWink, Inc. has created a new entertainment dining experience that you can't get anywhere else. Their fun, casual environment makes it easy for people to interact, have fun, play games, and enjoy delicious, reasonably priced meals. It's not a game arcade or pool hall. uWink is an interactive, social restaurant, where you are in control of your meal and your fun. uWink provides delicious modern comfort food made with fresh ingredients ordered via touch screen terminals at the table and served by runners, quickly and accurately. uWink's at-the-table-entertainment includes a large variety of games, table-to-table interaction, "edutainment", videos and more. The dynamic projected interior provides diners with scrumptious i-candy and a hip, ever-changing environment.