Applebee's vs uWink Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Applebee's vs uWink including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Applebee's Franchise
uWink Franchise
Investment $2,009,038 - $8,267,250$1,645,000 - $3,472,000
Franchise Fee $35,000$50,000
Royalty Fee 4% initially, 5% possible after4% + 2% Technology Fee
Advertising Fee not less than 4%1%
Year Founded 1980-
Year Franchised 2014-
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements

 
Applebee's Franchise
uWink Franchise
Experience Our Ideal Franchise Partner -Is committed to a long term franchise relationship built on trust and respect -Knows how to build a brand -Understands that accessible pricing and value are core components of casual dining -Has prior hospitality experience or knowledge, particularly in critical areas like supply chain, quality assurance, real estate development, and marketing -Has or will have infrastructure dedicated to the development of our brand -Has material liquidity and net worth, with access to capital -Has a track record of developing multi-unit restaurant systems -

Financing Options

 
Applebee's Franchise
uWink Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
Applebee's Franchise
uWink Franchise
Training --
Support --
Marketing --
Operations --

Expansion Plans

 
Applebee's Franchise
uWink Franchise
US Expansion YesYes
Canada Expansion No-
International Expansion Yes-

Company Overviews

About Applebee's

Applebee's is the largest casual dining chain in the world with sales of $4.7 billion in 2006. Already the business staple of friendly casual dining, Applebee's is pursuing expansion opportunities, and is looking for individuals/firms with a serious interest in developing our successful brand internationally. For years Applebee's has embraced neighborhood culture, providing high-quality food and drinks in a friendly and informal atmosphere. Compared to the competition, Applebee's consistently delivers food to the consumer faster as well as more affordably. We plan to take this same mantra abroad, creating a warm, inviting dining experience designed around location-specific demographics and customer preference information.

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About uWink

uWink, Inc. has created a new entertainment dining experience that you can't get anywhere else. Their fun, casual environment makes it easy for people to interact, have fun, play games, and enjoy delicious, reasonably priced meals. It's not a game arcade or pool hall. uWink is an interactive, social restaurant, where you are in control of your meal and your fun. uWink provides delicious modern comfort food made with fresh ingredients ordered via touch screen terminals at the table and served by runners, quickly and accurately. uWink's at-the-table-entertainment includes a large variety of games, table-to-table interaction, "edutainment", videos and more. The dynamic projected interior provides diners with scrumptious i-candy and a hip, ever-changing environment.