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Below is an in-depth analysis and side-by-side comparison of Applebee's vs Hooters including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $2,009,038 - $8,267,250 | $956,500 - $4,275,000 |
Franchise Fee | $35,000 | $75,000 |
Royalty Fee | 4% initially, 5% possible after | 5% |
Advertising Fee | not less than 4% | 2.5% |
Year Founded | 1980 | 1983 |
Year Franchised | 2014 | 1986 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Our Ideal Franchise Partner -Is committed to a long term franchise relationship built on trust and respect -Knows how to build a brand -Understands that accessible pricing and value are core components of casual dining -Has prior hospitality experience or knowledge, particularly in critical areas like supply chain, quality assurance, real estate development, and marketing -Has or will have infrastructure dedicated to the development of our brand -Has material liquidity and net worth, with access to capital -Has a track record of developing multi-unit restaurant systems | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/Yes |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/Yes |
Payroll | -/- | -/Yes |
Training & Support |
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Training | - | On-The-Job Training: Varies Classroom Training: Varies |
Support | - | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Security/Safety Procedures Field Operations Site Selection |
Marketing | - | Ad Templates National Media Regional Advertising Social media Website development Loyalty program/app |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | No |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
There are no franchise opportunities available in the United States. Every region has been sold and our franchisees are not allowed to sub-franchise. International Hooters of America has franchise opportunities in the following countries: * Baltic States * Belorussia * Benelux * Bolivia * Bulgaria * Canada (Newfoundland) * Czech Republic * Denmark * Dominican Republic * Ecuador * Finland * France (multi-territory) * Hungary * Iceland * Italy (multi-territory) * Netherlands * Norway * Poland