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Updated RecentlyApplebee's vs Baton Rouge Restaurant Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Applebee's vs Baton Rouge Restaurant including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $2,009,038 - $8,267,250 | $1,600,000 - $1,800,000 |
| Franchise Fee | $35,000 | $60,000 |
| Royalty Fee | 4% initially, 5% possible after | 5% |
| Advertising Fee | not less than 4% | 2% |
| Year Founded | 1980 | - |
| Year Franchised | 2014 | - |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | Our Ideal Franchise Partner -Is committed to a long term franchise relationship built on trust and respect -Knows how to build a brand -Understands that accessible pricing and value are core components of casual dining -Has prior hospitality experience or knowledge, particularly in critical areas like supply chain, quality assurance, real estate development, and marketing -Has or will have infrastructure dedicated to the development of our brand -Has material liquidity and net worth, with access to capital -Has a track record of developing multi-unit restaurant systems | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | No/No |
| Start-up Costs | -/- | No/No |
| Equipment | -/- | No/No |
| Inventory | -/- | No/No |
| Receivables | -/- | No/No |
| Payroll | -/- | No/No |
Training & Support |
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| Training | - | A twelve-week training program is mandatory at the franchisee's expense. |
| Support | - | A successful opening is a critical step in the development of a B�ton Rouge Franchise Operation. We assist the
franchisee and his management team with a "hands-on" support team for the first 30 days of operation.
The main function of the franchisor is to assist the franchise system. This means providing ongoing phone calls, restaurant visits and consultations to ensure all B�ton Rouge's systems, specifications, and standards are in place, resulting in consistent operations, above average sales, and excellent profitability. B�ton Rouge offers full support in all areas of accounting, menu development, marketing, financial planning, and system implementation. |
| Marketing | - | - |
| Operations | - | B�ton Rouge insists on having an owner/operator on-site. Ideally, we would prefer a proprietorship, but consideration is given to partnerships. We insist that one of the partners be responsible for the day-to-day on-site operation of the restaurant. |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Applebee's
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About Baton Rouge Restaurant
Baton Rouge is a division of Imvescor Restaurants Inc.The Canadian and American markets are full of new openings and business opportunities. Baton Rouge aims to develop its territory strategically with restaurants of a high calibre. The franchisees of Baton Rouge benefit from a turnkey concept with a well-established history. Our services include site selection, lease negotiations, architectural design, interior decoration, marketing and promotional support, market studies, and ongoing operational support and training.