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Updated RecentlyUSA Subs vs Potbelly Sandwich Shop Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of USA Subs vs Potbelly Sandwich Shop including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $296,510 - $421,167 | $534,950 - $874,000 |
| Franchise Fee | $30,000 | $40,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | 2.5% | Up to 4% |
| Year Founded | 1986 | 1977 |
| Year Franchised | 2006 | 2009 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | Potbelly is looking for "Potbelly People" to become franchisees. That means people that love working with a team, have solid business experience (not necessarily in restaurants), the financial qualifications, possess personal motivation and have been successful. Our franchise owner/operator model is a two person team. Whether a family partnership or a business partnership we are looking for an operating team that wants to be owners of the neighborhood sandwich shop within their community. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/Yes |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/Yes |
| Payroll | -/- | -/Yes |
Training & Support |
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| Training | - | All new franchisees participate in a 10-12 week training program. This consists of real life experience in one of our company-owned training shops. In addition, we will train your key holding employees for 6 weeks at one of our company-owned training shops. Once completed, franchisees receive regular updates to their training along with our company-owned stores, including regular on site reviews. On-The-Job Training: 355 hours Classroom Training: 80 hours |
| Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Ad Templates Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About USA Subs
USA Subs was founded in 1986 by Karl Kuceris, a businessman and visionary entrepreneur with a talent for creating delicious sandwich and salad ideas, and Russell Hertrich, a successful real estate investor and expert financial advisor. USA Subs became the market leader due to its wide selection of popular offerings such as fresh bread baked on-site, hot grilled subs like the famous Steak Bomb, scrumptious cold subs, wraps, and pockets, salads made to order, and superior customer service in a loyal family environment.
Karl’s commitment to using the freshest ingredients has continued since 1986. Recently, Karl’s son Keith Kuceris joined the company. Keith brought his sales and marketing experience with the most successful team in Minor League sports, The Pawtucket Red Sox Baseball Club, to USA Subs. Karl and Keith’s innovative menu additions like gourmet toasted subs, popular kid’s meals, thirst-quenching frozen lemonade, and advertising methods, only solidified USA Subs’ status as market leader.
With an on-going commitment to being an innovative leader in the fastest growing segment of the quick-service restaurant industry and a recent update of its company brand complete with new logos, website, advertising, menu additions, marketing ideas, and store design, USA Subs is positioned to enter all markets with its Franchising Opportunities for qualified candidates.
USA Subs offers a low financial investment, simplified business system with thorough Operations Manuals, on-going assistance and support, and a product that appeals to families and creates repeat business. We’ve Got it All! Opening your own USA Subs franchise will help you and your family live out your own American Dream! American Dream Franchising, LLC currently seeks hard-working and highly motivated individuals and families to open up their own USA Subs restaurant. We Want You!