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Below is an in-depth analysis and side-by-side comparison of Cafe Yumm vs Iceberg Drive Inn including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $716,500 - $999,200 | $132,500 - $556,000 |
Franchise Fee | $40,000 | $25,000 |
Royalty Fee | 6% | - |
Advertising Fee | up to 3% | - |
Year Founded | 1997 | 1960 |
Year Franchised | 2007 | 2001 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | We truly believe in balancing business and life so that each is more Soul satisfying… Deeply nourishing®. We’re passionate about serving beautiful, nourishing food (over 50% of which is Certified Organic), in warm, inviting restaurants that are built largely of recycled and environmentally friendly materials. Yet, our unit economics compare well with larger, better-established brands. We’re serious about business, but we’re also serious about doing it differently. If that sounds good, having your own Café Yumm! restaurant might be right for you. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/- | -/- |
Start-up Costs | No/- | -/- |
Equipment | No/- | -/- |
Inventory | No/- | -/- |
Receivables | No/- | -/- |
Payroll | No/- | -/- |
Training & Support |
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Training | We provide you with two weeks of in-depth classroom training at our headquarters, followed by a lengthy hands-on training period in one or more of our restaurants. Our Opening Team will also be with you for one week before your restaurant opens, and for one week after you’ve opened. We’re there to train your staff and make sure the quality standards are maintained and your first guests instantly become loyal ones. | - |
Support | We provide detailed operations manuals and job briefs loaded with techniques, procedures, recommendations, and guidelines. In addition, our Management Team has an open-door policy, and even give franchisees their cell phone numbers, should any operational questions/issues come up. | - |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | - | - |
International Expansion | - | - |
The first Iceberg Drive Inn was opened by Lamar Sorensen on April 12, 1960. A local ice cream machine salesman named Hap Vitale had the idea for a building with a distinctive roof that served great milkshakes, burgers and fries. He convinced Lamar to open this concept and Iceberg Drive Inn was born. It was located on the corner of 900 East and 3900 South in Salt Lake City, Utah. The building was originally designed to be moved after a few years as he was only renting the land at the time. Many report that it was the first drive thru in the Salt Lake City area. Lamar insisted that Drive Inn be spelled with two "n’s” as he felt it appeared friendlier to invite people to an "inn” rather than simply a "drive in”.