Crowne Plaza vs Starwood Hotels & Resorts Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Crowne Plaza vs Starwood Hotels & Resorts including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Crowne Plaza Franchise
Starwood Hotels & Resorts Franchise
Investment $35,380,430 - $70,256,900$5,000,000
Franchise Fee $75,000N/A
Royalty Fee 5%-
Advertising Fee --
Year Founded 19831998
Year Franchised 19831998
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Crowne Plaza Franchise
Starwood Hotels & Resorts Franchise
Experience --

Financing Options
 
Crowne Plaza Franchise
Starwood Hotels & Resorts Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/Yes-/-
Start-up Costs -/Yes-/-
Equipment -/Yes-/-
Inventory -/Yes-/-
Receivables -/Yes-/-
Payroll -/Yes-/-

Training & Support
 
Crowne Plaza Franchise
Starwood Hotels & Resorts Franchise
Training On-The-Job Training: Varies Classroom Training: Varies -
Support Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
Marketing Ad Templates National Media SEO Loyalty program/app -
Operations --

Expansion Plans
 
Crowne Plaza Franchise
Starwood Hotels & Resorts Franchise
US Expansion Yes-
Canada Expansion --
International Expansion Yes-

Company Overviews

About Crowne Plaza

 "Crowne
Work. Connect. Succeed.

When traveling, you need a partner that makes both work and relaxation easy. At Crowne Plaza Hotels & Resorts, we focus on one thing and do it well: making your stay a success. With more than 400 properties worldwide, our premium accommodations, business-ready services and spaces, and fast and fresh meal options are designed to keep you productive, connected, rested, and restored during your stay. Whatever your business or personal needs, our expert staff is on it.

The total investment necessary to begin operation of a typical 300-room Crowne Plaza or Crowne Plaza Suites hotel, excluding land costs and other matters, ranges from $35,380,430 to $60,089,100 ($117,935 to $200,297 per guest room) or more, including between $304,380 and $538,200 or more that must be paid to the franchisor or an affiliate.
The total investment necessary to begin operation of a typical 250-room Crowne Plaza Resort hotel, excluding land costs and other matters, ranges from $40,406,030 to $70,256,900 ($161,624 to $281,028 per guest room) or more, including between $252,380 and $456,200 or more that must be paid to the franchisor or an affiliate.

About Starwood Hotels & Resorts

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 1,270 properties in some 100 countries and over 180,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences under the renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Tribute Portfolio™, Four Points® by Sheraton, Aloft®, Element®, along with an expanded partnership with Design Hotels™. The Company also boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG®).