Donatos Pizzeria vs Persona Wood Fired Pizzeria Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Donatos Pizzeria vs Persona Wood Fired Pizzeria including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Donatos Pizzeria Franchise
Persona Wood Fired Pizzeria Franchise
Investment $386,500 - $698,900$242,650 - $506,600
Franchise Fee $30,000$25,000 - $35,000
Royalty Fee 5%6%
Advertising Fee 5%2%
Year Founded 19632012
Year Franchised 19912014
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Donatos Pizzeria Franchise
Persona Wood Fired Pizzeria Franchise
Experience --

Financing Options
 
Donatos Pizzeria Franchise
Persona Wood Fired Pizzeria Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/Yes-/-
Start-up Costs -/Yes-/-
Equipment -/Yes-/-
Inventory -/Yes-/-
Receivables -/Yes-/-
Payroll -/Yes-/-

Training & Support
 
Donatos Pizzeria Franchise
Persona Wood Fired Pizzeria Franchise
Training On-The-Job Training: 454 hours Classroom Training: 4 hours -
Support Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
Operations --

Expansion Plans
 
Donatos Pizzeria Franchise
Persona Wood Fired Pizzeria Franchise
US Expansion --
Canada Expansion --
International Expansion --

Company Overviews

About Donatos Pizzeria

BE A PART OF A PIZZA BUSINESS THAT'S ON THE RISE. With $1,300 in his pocket and a dream to own his own business, Jim Grote bought a small pizzeria on the south side of Columbus, Ohio and went to work to create a business that was truly unique. Although Donatos has grown and moved into almost 200 neighborhoods, our belief remains the same: "Treat people the way you want to be treated."
You are responsible for:
* Leasehold improvements
* Leasing or purchasing equipment
* Hiring and restaurant operation
Donatos provides:
* Product formulas and operational systems
* Store design guidance
* Equipment ordering guidance
* Edge-u-cation training
* Cultural orientation
* Operations manual
* Periodic evaluations
* Ongoing support
Additional information and qualifications:
Single-Store and Multi-Unit Development Agreements are available depending upon prospective Franchise Partner qualifications as well as geographical considerations. Prospective Franchise Partner groups need to designate an Operating Partner who must live in the area to be developed and possess prior restaurant or retail management and supervision experience commensurate with the number of restaurants to be developed. An Operating Partner may also be a member of the Franchise Group. A full Franchise Application, including a Personal Financial Statement, needs to be submitted for each member of the Franchise Partner group. If the Operating Partner is a separate individual, they will need to submit a full resume with work history and skill-set qualifications.

The total investment necessary to begin operation of a Donatos franchised business is $386,500 to $698,900. This includes $40,500 to $42,500 that must be paid to the franchisor or its affiliate. If this is the second Donatos franchised business, you choose to receive additional training services or you hire a Donatos Manager for your franchised business, you must pay the franchisor an additional $15,000 to $40,000.

The company continues to franchise throughout the Midwest, South and Southeast, with franchised locations serving pizza, subs, salads and desserts.
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"Entrepreneur

#181 in Franchise 500 for 2020.
#313 in Franchise 500 for 2021.





About Persona Wood Fired Pizzeria

Persona Wood Fired Pizzeria is the only "Create Your Own" concept of its kind that was developed by two Chefs - one classically trained and the other an Italian Pizzaiolo and World Pizza Champion. Persona's exceptional quality starts with our fresh and extremely high quality ingredients. We craft an authentic Neapolitan pizza from imported "00" flour imported from Naples, Italy. The vine ripe plum tomatoes grown for our tomato sauce are sourced from the San Joaquin Valley. Our hand-made meatballs, sausage and sauces have all won gold medal acclaim worldwide, and we think your taste buds will agree. You can choose from one of our chef inspired specialty pizzas or create your own with over 30 toppings to choose from. Our expert pizza makers will create your pizza just the way you like it. Your imagination and creativity is the only limit! Once your pizza assembly is complete, we bake it in one of our imported Italian Marra Forni wood fired ovens. At 800 degrees, 90 seconds is all it takes to produce a pizza that is crispy and chewy in the Neapolitan tradition. Craving something from the garden? Our freshly tossed salads are a great complement to your wood fired pizza. Our award- winning dressings are all made from scratch. Complete your experience with our rich gelato hand-made locally by an Austrian-trained gelato chef.