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Updated RecentlyBrilliant Sky vs Bricks & Minifigs Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Brilliant Sky vs Bricks & Minifigs including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $196,000 - $424,000 | $108,500 - $276,400 |
| Franchise Fee | $35,000 | $25,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | - | $50/mo |
| Year Founded | 2002 | 2010 |
| Year Franchised | 2002 | 2011 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | Are you a LEGO® enthusiast? Do you have an outstanding work ethic with a passion to succeed? Do you want to “love what you do?” Do you love seeing smiles on customers’ faces? Would you enjoy working with a customer base that ranges from small children to adult collectors? If you answered yes to ANY of these questions, then this franchise opportunity may be for you. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/Yes |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/Yes |
| Payroll | -/- | -/Yes |
Training & Support |
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| Training | - | On-The-Job Training: 24 hours Classroom Training: 16 hours |
| Support | - | Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection |
| Marketing | - | Franchisee Intranet Platform Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Brilliant Sky
The prototype for Brilliant Sky Toys & Books was founded in 2002 in Lansing, Michigan with the singular goal of being the finest toy store in America. Based on the belief that the right playthings provide children with a gateway to physical, emotional, and cognitive development, we focused on delivering this message in an atmosphere that is both active and interactive, with a unique aesthetic approach that is vibrant yet warm, exciting yet comforting, and exploratory yet safe. Rich colors and woods, low sightlines, and custom fixtures make the sensory experience at Brilliant Sky unlike any other. Now, we're building a network of energetic, passionate, dedicated store owners like ourselves - with a vested interest in upholding the high standards and traditions of Brilliant Sky Toys & Books - and arming them with a proven formula as a path to realizing the pride and satisfaction of owning an acclaimed and respected business. Our franchise offering operates with the same singular goal we've had from day one - to create a network of the finest toy stores in America. With consistency and superiority in products, services, aesthetics, and community involvement, Brilliant Sky Toys & Books will set the standard for quality in any community. How far will our franchise family go? The sky's the limit!
About Bricks & Minifigs
Veteran Incentives 20% off franchise fee