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Updated RecentlyGood Earth Coffeehouse and Bakery vs Submarina Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Good Earth Coffeehouse and Bakery vs Submarina including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $385,000 - $595,000 | $161,818 - $334,118 |
| Franchise Fee | $35,000 | $25,000 |
| Royalty Fee | 7% | - |
| Advertising Fee | 2% | - |
| Year Founded | 1991 | - |
| Year Franchised | 2005 | - |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Our Training Program equips you with the skills and knowledge you need to operate your Good Earth Coffeehouse. Training is held at Good Earth’s corporate offices and a training store, both in Calgary, Alberta. The cost of our Training Program is included in the franchise fee, although you will have personal expenses including transportation, meals, and accommodations while training. All Good Earth Franchise Partners are required to attend and successfully complete the training program. | - |
| Support | - | - |
| Marketing | * Ongoing use of Good Earth Cafes Ltd. Trademarks and Operating System * National Marketing Program * Local Marketing Guidance * Corporate Communication Programs | Professionally designed advertising materials are provided to franchisees. Various types of print advertisements and in-store displays enhance the image and exposure of your restaurant. You will learn the most cost-effective ways of bringing in new customers and how to keep them coming back. We will help you implement a comprehensive Grand Opening promotional plan to start your restaurant in the right direction. Marketing allowances, or rebates, which manufacturers pay to Submarina are contributed to the Marketing and Promotional Fund and used for further promotion of all Submarina restaurants. |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Good Earth Coffeehouse and Bakery
The first Good Earth Coffeehouse opened in Calgary on a hot summer day in 1991. Our Founders, Nan Eskenazi and Michael Going, began with a desire to serve exceptional coffee and wholesome food, with a down-to-earth attitude. Nan hailed from the Pacific Northwest - a coffee mecca of sorts - thus she was in charge of creating the coffee part of Good Earth. Michael grew up on ranches in Southern Alberta and so he had a taste for real, good food and had the recipes too! Between the two of them they got Good Earth off to a good start. Since then many other folks have become a part of Good Earth. And they all brought great ideas, experiences, and recipes with them.
Now there are over forty cafes. They are warm and inviting places where people like to meet… for coffee, breakfast, lunch, a treat, a business meeting, dinner, a book club, a date, a break, a support group, a political uprising, or any other reason people like to get together! Many of our cafes feature communal seating, some furniture made from reclaimed wood (that means it was part of an old building and now has a new life in Good Earth), local art and sometimes live music.
Join our team and prosper with purpose.About Submarina
Once you qualify as a franchisee and become a licensee of the Submarina franchise system, we put our efforts into teaching you the Submarina system. Since the success of your franchise is mainly dependent on how well you follow our system, we are committed to you every step of the way. Our effective system of operation will give you the edge necessary to create a thriving business. The Submarina franchise program provides you the following support and assistance: *Financing *Site Selection and Lease Negotiations *Restaurant Design and Construction *Training and Operations Manual *Marketing Programs *Group Purchasing Power and Proprietary Products *New Product Development *Quality Control and Ongoing Support *Development Rights Program