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Updated RecentlyWOW Cafe & Wingery vs Dixie Lee Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of WOW Cafe & Wingery vs Dixie Lee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $234,400 - $757,000 | $160,000 - $369,000 |
| Franchise Fee | $15,000 - $35,000 | $30,000 |
| Royalty Fee | 3%-8% | 6% |
| Advertising Fee | t0 2% | - |
| Year Founded | 2001 | - |
| Year Franchised | 2002 | - |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/Yes | -/- |
| Receivables | -/- | -/- |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 14 days Classroom Training: 15 days | - |
| Support | Purchasing Co-ops Meetings/Conventions Online Support Security/Safety Procedures Field Operations | - |
| Marketing | Co-op Advertising Ad Templates Regional Advertising | - |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 35 - 40 | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | - | - |
| International Expansion | Yes | - |
Company Overviews
About WOW Cafe & Wingery
WOW Cafe & Wingery is a fun, casual dining, family restaurant featuring 17 proprietary sauces and dressings. We are supported by a team of Award-winning chef partners for our entire R&D. WOW Cafe & Wingery serves wraps, over-sized salads, Angus burgers on Texas toast, Southwest items including: quesadillas, fajitas, and, of course, wings, tenders and shrimp. Our unique atmosphere includes well-placed TVs for events and up-beat music. Liquor and specialty drink programs are available.
Veteran Incentives 20% off franchise fee
About Dixie Lee
"If you plant the seed it will grow"
Since 1964 in Belleville, Ont.and now based in Kingston, Ontario, Dixie Lee is gaining significant growth and opportunity Internationally. Dixie Lee has a strong commitment to working closely with its franchisees and its area developers. Dixie acknowledges the importance of developing its concept to fit the immense range of ethnic challenges worldwide. We take great care in making our food line up and concept tailored to each area being developed. This may include changing our spice taste profile or our concept design. Whatever works in that region.
We seek franchise candidates to develop multiple unit restaurants. Advantages with this method allows you to maintain scale and leverage within your operation. Any new franchisee will need to develop:
a) a learning curve to develop food preparation and efficiencies in production.
b) developing processes and system communication procedures.