The Cheesecake Shop vs Original Cupcakes Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of The Cheesecake Shop vs Original Cupcakes including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
The Cheesecake Shop Franchise
Original Cupcakes Franchise
Investment $150,000 - $700,000$267,500 - $381,000
Franchise Fee N/A$50,000
Royalty Fee 9%-
Advertising Fee 2%-
Year Founded 1992-
Year Franchised 1993-
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee --


Business Experience Requirements

 
The Cheesecake Shop Franchise
Original Cupcakes Franchise
Experience --

Financing Options

 
The Cheesecake Shop Franchise
Original Cupcakes Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
The Cheesecake Shop Franchise
Original Cupcakes Franchise
Training Our initial training involves an intensive four week course and includes both theoretical and practical components. Once you complete your training course you can also call on the assistance of our skilled franchise business coaches and quality assurance team. These teams visit on a regular basis to provide guidance on how to improve the operation of your store.-
Support --
Marketing --
Operations --

Expansion Plans

 
The Cheesecake Shop Franchise
Original Cupcakes Franchise
US Expansion --
Canada Expansion --
International Expansion --

Company Overviews

About The Cheesecake Shop

Become a part of Australia's sweetest franchise Starting in your own business from scratch can be a very daunting experience. Increasingly people in search of an independent lifestyle and self employment choose franchising to minimise the commercial risks and to gain financial security through a known brand with a proven successful business model. The Cheesecake Shop is an iconic Australian brand which automatically brings with it huge national consumer awareness from which you benefit the day you join our franchise network. The value of joining The Cheesecake Shop is in our successful and proven franchise model, our 20 year history, 200 stores internationally and the 4 million cakes we sell every year. The reason for The Cheesecake Shops continuing success is a combination of our store level operating systems, franchisee support and training, business coaching and centralised purchasing power. These combine to produce an evolving, innovative, sustainable and relevant retail offer that keeps our customers coming back for years.

About Original Cupcakes

Founded by best friends Heather White and Lori Joyce in 2002, Cupcakes bakes their products from scratch and uses preservative-free, basic ingredients, offering customers fresh batches of yummy goodness daily.

The Cupcakes trademark has been globally recognized as the original cupcakes bakery. It was also the Cupcakes Bakery featured on the hit reality TV Show called, ‘The Cupcake Girls’ on the W Network. The TV Show airs in 90 countries worldwide, including the USA, Asia, and Latin America. The Cupcakes brand stands for fun, nostalgia, and celebration!

 Cupcakes has established the following minimum franchisee requirements: -You must have a minimum of 2 years business and/or management experience -You must be prepared to work full time in your store(s) with eagerness and enthusiasm -You must be in good health; operating your own business can be physically and mentally demanding -You must be willing to follow the systems and manuals provided to you by Cupcakes.
In addition, every Franchisee must have, at a minimum, a satisfactory financial rating and the ability to finance the total capital investment, ongoing operating costs and working capital for the store as required.