P.J.'s Coffee vs Esquires Coffee House Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of P.J.'s Coffee vs Esquires Coffee House including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
P.J.'s Coffee Franchise
Esquires Coffee House Franchise
Investment $173,275 - $582,000$250,000 - $350,000
Franchise Fee $25,000 - $35,000$25,000
Royalty Fee 5%6%
Advertising Fee 2%4%
Year Founded 1978-
Year Franchised 1989-
Term Of Agreement 10 years +10 +105 years
Term Of Agreement 10 years +10 +105 years
Renewal Fee --


Business Experience Requirements
 
P.J.'s Coffee Franchise
Esquires Coffee House Franchise
Experience A minimum of $75,000 in liquid capital (available cash) and at least $300,000 in net worth. In addition, you must be able to dedicate the necessary time to evaluate the franchise system with an executive in order to make a decision within four to eight weeks.-

Financing Options
 
P.J.'s Coffee Franchise
Esquires Coffee House Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
P.J.'s Coffee Franchise
Esquires Coffee House Franchise
Training On-The-Job Training: 113 hours Classroom Training: 23 hours-
Support Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform-
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app-
Operations The general operating hours of a PJ's Coffee are from 6 a.m. to 9 p.m. The average PJ's Coffee staff consists of 12 - 16 part-time employees total, with a minimum of two or three per shift. -

Expansion Plans
 
P.J.'s Coffee Franchise
Esquires Coffee House Franchise
US Expansion --
Canada Expansion --
International Expansion -Yes

Company Overviews

About P.J.'s Coffee

Founded in New Orleans, PJ's has been brewing it's distinguished brand of signature roasts for over 25 years. Our beans are hand-selected, hand-roasted and brewed to perfection. PJ's also offers breakfast selections and a variety of gourmet pastries and desserts.

The franchise fee is $30,000 for a single unit, $65,000 for three units and $100,000 for five units.
The franchise fee provides you with a license to operate a PJ’s, our assistance to help you open a location, access to our recipes, products, technology, training systems, operational structure, marketing programs, and more.

 We offer a Military Discount of 20% off the total franchise fee for qualified military candidates.

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In Franchise Business Reviews Top 200.


"Entrepreneur
#478 in Franchise 500 for 2020.


About Esquires Coffee House

Operating an Esquire Coffee House is a remarkable opportunity. The Esquires brand targets people looking for quality 100% Fair Trade coffee and a quality experience. Stores offer a relaxing environment where customers can read the latest international newspapers, have an informal meeting or watch the business news on plasma screen TV. Most outlets feature wi-fi 'hotspots' where people can log on to the internet from their own laptops and surf the web for free with any purchase. Depending on location, Esquires attracts business-people, shoppers, theatre-goers, tourists and other discerning customers. Each outlet uses locally-roasted Fair Trade coffee beans and the latest in barista technology which ensures coffee is ground fresh for every cup, thereby maximising freshness and flavour. Esquires’ food menu offers a wider selection than other cafes as food is brought in rather than prepared on-site. This means no kitchens, lower costs and fewer staff. Margins are therefore high.

We are proudly local cafes, part of every community that we sit within. Our teams walk the same streets you do, shop at the same shops, sit in the same parks, admire the same views. But we draw on our global best pour knowledge, to help us deliver the best cup of coffee in your neighbourhood. 

Our approach is that each cafe is a unique reflection of the community it sits in. We love being a part of your community and creating the perfect mix of our natural, fair and delicious coffee, with local passion and care.