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Updated RecentlyP.J.'s Coffee vs Logic in a Cup Espresso Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of P.J.'s Coffee vs Logic in a Cup Espresso including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $173,275 - $582,000 | $65,050 - $364,700 |
| Franchise Fee | $25,000 - $35,000 | $19,900 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | 2% | 2% |
| Year Founded | 1978 | 2011 |
| Year Franchised | 1989 | 2014 |
| Term Of Agreement | 10 years +10 +10 | - |
| Term Of Agreement | 10 years +10 +10 | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | A minimum of $75,000 in liquid capital (available cash) and at least $300,000 in net worth. In addition, you must be able to dedicate the necessary time to evaluate the franchise system with an executive in order to make a decision within four to eight weeks. | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/Yes |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | On-The-Job Training: 113 hours Classroom Training: 23 hours | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations | The general operating hours of a PJ's Coffee are from 6 a.m. to 9 p.m. The average PJ's Coffee staff consists of 12 - 16 part-time employees total, with a minimum of two or three per shift. | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About P.J.'s Coffee
Founded in New Orleans, PJ's has been brewing it's distinguished brand of signature roasts for over 25 years. Our beans are hand-selected, hand-roasted and brewed to perfection. PJ's also offers breakfast selections and a variety of gourmet pastries and desserts.
The franchise fee is $30,000 for a single unit, $65,000 for three units and $100,000 for five units.
The franchise fee provides you with a license to operate a PJ’s, our assistance to help you open a location, access to our recipes, products, technology, training systems, operational structure, marketing programs, and more.
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About Logic in a Cup Espresso
Logic in a Cup Espresso is a cafe that mixes great coffee with philosophy. The co-founder became interested in philosophy at a young age and decided that it made the perfect combination with coffee. She opened up her coffee shop because she wanted a cafe where only the best coffee was served. She uses special blends of organically certified, fair trade beans to make coffee beverages that are excellent. Any drink they make can be served hot, on ice, or blended for a variety of different tastes and seasons. Their specialty coffee drinks are named for philosophers like Socrates, Plato, and Dante. In addition to coffee drinks, they also offer hot chocolate, teas, fruit smoothies, Italian sodas, bottled water and juices. To go with your beverages, Logic in a Cup Espresso has breakfast and lunch sandwiches and combos. In addition to their café, Logic in a Cup Espresso also offers many of their products for sale online. You can order items like bags of their specially blended coffee beans to make your own perfect cup of coffee at home.