P.J.'s Coffee vs Euro Cafe Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of P.J.'s Coffee vs Euro Cafe including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	P.J.'s Coffee Franchise	Euro Cafe Franchise
Investment	$173,275 - $582,000	$248,400 - $445,500
Franchise Fee	$25,000 - $35,000	$15,000
Royalty Fee	5%	4.5%
Advertising Fee	2%	1%
Year Founded	1978	1997
Year Franchised	1989	2017
Term Of Agreement	10 years +10 +10	-
Term Of Agreement	10 years +10 +10	-
Renewal Fee	-	-
Business Experience Requirements
	P.J.'s Coffee Franchise	Euro Cafe Franchise
Experience	A minimum of $75,000 in liquid capital (available cash) and at least $300,000 in net worth. In addition, you must be able to dedicate the necessary time to evaluate the franchise system with an executive in order to make a decision within four to eight weeks.	-
Financing Options
	P.J.'s Coffee Franchise	Euro Cafe Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	-/-	-/Yes
Start-up Costs	-/-	-/Yes
Equipment	-/-	-/Yes
Inventory	-/-	-/Yes
Receivables	-/-	-/Yes
Payroll	-/-	-/Yes
Training & Support
	P.J.'s Coffee Franchise	Euro Cafe Franchise
Training	On-The-Job Training: 113 hours Classroom Training: 23 hours	Classroom Training: 243 hours
Support	Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform	Grand Opening
Marketing	Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app	-
Operations	The general operating hours of a PJ's Coffee are from 6 a.m. to 9 p.m. The average PJ's Coffee staff consists of 12 - 16 part-time employees total, with a minimum of two or three per shift.	Number of Employees Required to Run: 17
Expansion Plans
	P.J.'s Coffee Franchise	Euro Cafe Franchise
US Expansion	-	-
Canada Expansion	-	-
International Expansion	-	-

Company Overviews

About P.J.'s Coffee

Founded in New Orleans, PJ's has been brewing it's distinguished brand of signature roasts for over 25 years. Our beans are hand-selected, hand-roasted and brewed to perfection. PJ's also offers breakfast selections and a variety of gourmet pastries and desserts.

The franchise fee is $30,000 for a single unit, $65,000 for three units and $100,000 for five units.
The franchise fee provides you with a license to operate a PJ’s, our assistance to help you open a location, access to our recipes, products, technology, training systems, operational structure, marketing programs, and more.

About Euro Cafe

Owning a Euro Café provides you an opportunity to partner with an industry leader in a highly competitive industry whose sales grow more and more annually. Do not let the competitive nature of the industry stifle you. Our concept is unlike any other. We have geared our company to provide you with knowledge, support and training that will allow you to effectively meet and surpass any consumer expectations.

• Produces and serves the highest quality specialty coffee, hot and cold.
• Serves a variety of healthy food, like basmati rice bowls and salad bowls, custom-made to order.
• Offers a variety of grab-and-go items as each location demands.
• Provides customers with a comfortable, social, and friendly atmosphere with free Wi-Fi.

We offer two different types of franchise opportunities. You can choose to own a single unit franchise which allows you to operate your own Euro Café in a protected territory of your choice. We also offer area development franchises for those looking to lock down a larger territory and slowly build a series of Euro Café locations/territories.
Euro Café offers a comprehensive and hands on training program in order to ensure that franchisee are 100% equipped with the knowledge, skills and expertise to successfully operate their own center. Our multi-phase training includes hours of hands on training at one of our already established locations in addition to many hours of ongoing support at your newly established location.