True Value

About True Value

True Value became the first national co-op to focus on the profit potential of the rental industry with the acquisition of our rental division in 1984, True Value became the first USA co-op to focus on the profit potential of the rental industry.

As an independent owner we offered rental dealers substantial buying power and  a licensed program with more benefits than were offered by single groups within the industry.


Taylor Rental Center and Grand Rental Station are registered trademarks of the True Value Company. Each of these freestanding rental operations offer unique merchandising concepts. Their progressive programs have been developed using industry best practices that set the benchmark for excellence. As a leader in the general equipment rental industry, True Value Rental has a positive vision of the future. We strive to enhance and expand
the value of each rental location by establishing a culture and
operational system committed to offering superior products and
outstanding customer service. 





The total investment necessary to begin operation of a True Value Rental
rental store franchise is $545,000 to $987,050 for a new franchise and
$44,550 to $597,050 for a conversion franchise. This includes between
$403,550 and $707,300 that must be paid to the franchisor or an
affiliate if it is a new franchise and $3,550 to $407,300 if it is a
conversion franchise.




Home Tools & Equipment Franchise Opportunities

Below is a quick comparison of True Value against other Home Tools & Equipment franchises and business opportunities. For an in depth comparison of True Value with another opportunity including start-up costs and fees, business experience requirements, training & support and financing options click on the name of the company to view the detailed comparison.

Franchise Franchise Fee Royalty Advertising Fee Development Costs
Canadian Tire N/A $125,000-And Up
Joe Rent All $20,000 $40,000-$400,000
Taylor Rental/True Value Rental $11,250 1.3%Min$1200Max$7500/year $130/ Month $211,250-$281,250
To see more fees, make screen wider / rotate
Franchise
Franchise Fee Royalty Advertising Fee Development Costs
Canadian Tire
N/A $125,000-And Up
Joe Rent All
$20,000 $40,000-$400,000
Taylor Rental/True Value Rental
$11,250 1.3%Min$1200Max$7500/year $130/ Month $211,250-$281,250