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Below is an in-depth analysis and side-by-side comparison of Lindy - Gertie's vs Justix including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $49,000 - And Up | $223,000 - $332,000 |
Franchise Fee | $9,500 | $30,000 |
Royalty Fee | - | 6% |
Advertising Fee | 2% | - |
Year Founded | - | 2004 |
Year Franchised | - | 2006 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | - |
Support | - | - |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | - | - |
International Expansion | - | - |
In 1974, businessman Joseph Yesutis fulfilled a life-long dream by purchasing the Lindy's Chili Company and the Gertie's Ice Cream Company. This dream, however, did not include putting the two concepts together. Only after analyzing the unique qualities of each business did he conceive of his remarkable innovation.
Lindy's Chili was drawing huge lunch and dinner crowds, but slowed in the evenings. On the other hand, Gertie's Ice Cream did great business in the evenings when customers crowded in.
Additionally, there was seasonal factors that effected business. Cold Chicago winters bolstered chili sales, while ice cream sales declined. And, of course, in the summer, ice cream soared past chili sales.
Combining the two companies into a single specialty food business initially drew many puzzled looks.Even more remarkable, chili and ice cream proved to be
a delicious combination!
The new Lindy Gertie's customers discovered that a bowl of
the hot and spicy chili followed by a cool, refreshing ice cream was indeed a unusually
satisfying experience.
A Uniquely Valuable Opportunity * Unique Healthy alternative * Limited Competition in fast casual segment * New launch resulting in huge potential * Controlled growth (not a numbers game; quality over quantity) Benefits * Justix is geared toward two strategic day-parts (lunch and dinner), with a huge opportunity for catering. We take catering so seriously, we consider it our third day-part. Each store has a professionally wrapped van providing a tool for almost any size catering order. This structured approach gives our franchisee a great opportunity to build strong volume. Proven model * Justix was built to franchise. From its creation, Justix was designed for a franchise model, providing the franchisees with a system that works. Everything from the menu mix, to the key suppliers, to the purchasing system, to hiring employees, training and retention techniques, all contribute to the Justix success formula, providing an excellent franchise opportunity. Validation * Justix has received an enormous amount of press in a very short period of time. Not only do the customers love us, but the critics do as well.