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Updated RecentlyLindy - Gertie's vs Burger 21 Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Lindy - Gertie's vs Burger 21 including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $49,000 - And Up | $448,247 - $1,175,164 |
| Franchise Fee | $9,500 | $27,000 - $40,000 |
| Royalty Fee | - | 5% |
| Advertising Fee | 2% | 1% -3% |
| Year Founded | - | 2010 |
| Year Franchised | - | 2011 |
| Term Of Agreement | - | 10 years |
| Term Of Agreement | - | 10 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | - |
| Support | - | *An online asset management tool offered to provide franchisees with access to system-wide marketing materials and the ability to customize these materials *Corporate and onsite training programs that are designed to help implement a standardized operating system *A Franchise Business Consultant (FBC) who is assigned to each franchisee to assist with business start-up and growth *Assistance from the FBC with financial analysis, operations evaluations, strategic planning and brainstorming of new ideas |
| Marketing | - | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Lindy - Gertie's
In 1974, businessman Joseph Yesutis fulfilled a life-long dream by purchasing the Lindy's Chili Company and the Gertie's Ice Cream Company. This dream, however, did not include putting the two concepts together. Only after analyzing the unique qualities of each business did he conceive of his remarkable innovation.
Lindy's Chili was drawing huge lunch and dinner crowds, but slowed in the evenings. On the other hand, Gertie's Ice Cream did great business in the evenings when customers crowded in.
Additionally, there was seasonal factors that effected business. Cold Chicago winters bolstered chili sales, while ice cream sales declined. And, of course, in the summer, ice cream soared past chili sales.
Combining the two companies into a single specialty food business initially drew many puzzled looks.Chili and ice cream? Some people questioned Joe's judgment. But it really made remarkable business sense. The two specialties in fact, kept business steady throughout the day and throughout the year.
Even more remarkable, chili and ice cream proved to be
a delicious combination!
The new Lindy Gertie's customers discovered that a bowl of
the hot and spicy chili followed by a cool, refreshing ice cream was indeed a unusually
satisfying experience.
About Burger 21
Burger 21 is a new, innovative fast casual restaurant franchise concept that is changing consumers' expectations of the "better burger" category. With its chef-inspired creations, unique concept design and exceptional dining experience, Burger 21 is positioned for enormous growth.