|
Below is an in-depth analysis and side-by-side comparison of Buscemi's Pizza vs Brixx Wood Fired Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
Investment | $36,000 - $55,000 | $793,988 - $1,298,198 |
Franchise Fee | $10,000 | $25,000 - $40,000 |
Royalty Fee | $700/ month | - |
Advertising Fee | - | - |
Year Founded | 1955 | 1998 |
Year Franchised | 0 | 2007 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
||
Experience | - | - |
Financing Options |
||
In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
||
Training | - | * Comprehensive training * Refresher training * Field training * Sales and marketing training * Administration and reporting training |
Support | - | # Scheduled visits from field representatives # Direct phone support from home office # Newsletter and updates # System-wide meetings and conferences tailored to your needs |
Marketing | - | * Brand guide and on-line tool kit for fully * realizing the power of the Brixx brand Promotional strategies * Website customized for your location * Library of promotional materials, including ads, direct mailers, flyers, radio and television commercials and more * Marketing, advertising and public relations guidance * Promotion through corporate website * Benefit of system-wide contests and promotions |
Operations | - | - |
Expansion Plans |
||
US Expansion | - | - |
Canada Expansion | - | - |
International Expansion | - | - |
Buscemi’s present competition comes from single unit operators of party stores. Consequently, as the only party store chain of any real size in Michigan, Buscemi’s has for years enjoyed a good measure of leadership in the Southeastern Michigan marketplace.
Management believes the superior food products and services offered in the Buscemi’s Party Shoppes, if coupled with greater marketing and advertising, could place the Company in a truly dominant position in Michigan. If rapid growth can be attained in the Michigan market area, Buscemi’s may eventually consider expansion into the national market for party and convenience stores.
Growth in Michigan will be through the conversion of existing party and liquor stores in southeastern Michigan, which hold state liquor, beer and wine licenses, and lottery licenses. New licenses are becoming increasingly difficult to obtain, so the purchase of an existing license is a much surer method. These stores will then be converted by remodeling with a new Buscemi’s decor package, signage and menu. The Submarine sandwiches. Such stores can be converted to the Buscemi’s concept and reopened in as little as 60-90 days.
The initial focus for selling new franchises will be accomplished through store conversions and offering reduced franchise fees and royalty payments to persons who convert their stores to Buscemi’s Party Shoppes.