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Below is an in-depth analysis and side-by-side comparison of Honest-1 Auto Care vs Tire Guys Service Center including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $206,650 - $659,150 | $48,200 - $94,000 |
Franchise Fee | $45,000 | $15,000 |
Royalty Fee | 6% | - |
Advertising Fee | 1% | - |
Year Founded | 2003 | 1998 |
Year Franchised | 2003 | 0 |
Term Of Agreement | 20 | - |
Term Of Agreement | 20 | - |
Renewal Fee | 25% of franchise fee at the time of renewal | - |
Business Experience Requirements |
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Experience | An automotive background is helpful but not required. Solid business acumen is required with marketing aptitude as well as the ability to motivate a staff and supervise day to day operations. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/Yes | -/- |
Start-up Costs | -/Yes | -/- |
Equipment | -/Yes | -/- |
Inventory | -/Yes | -/- |
Receivables | -/Yes | -/- |
Payroll | -/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 4 weeks Classroom Training: 3 weeks Additional Training: Ongoing training | - |
Support | There is a three week training program, coupled with frequent webinars, an annual convention, a proprietary line of fluid products at discounted costs to Zees, and field support through corporate staff, Region Developers, and vendors. Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | The owner will spend 50% of their time in the center, 50% networking, marketing and developing fleet accounts. Average number of employees to run a location is 8-10; 1-2 Managers, 4 Technicians and the owner. Hiring assistance is provided. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | - | - |
International Expansion | - | - |
Honest-1 is the only national full-service auto repair and maintenance franchise chain that is 100 percent ESA Certified Eco-Friendly Auto Care. Honest-1 executes numerous eco-friendly actions companywide, including strict recycling of auto materials, pollution prevention, resource conservation and trademarked services such as ECO TuneUp and ECO Oil Change. In addition to its high standards to be environmentally responsible, Honest-1 is committed to all-around quality customer service unprecedented in the auto repair and maintenance industry. Each Honest-1 staff member and technician is thoroughly trained to meet company-set standards, which are designed to make the maintenance process less intimidating for non-auto enthusiasts while providing upfront, honest service. With 22 locations throughout the U.S., Honest-1 centers are family-friendly, and are characterized by clean and upscale waiting areas, Internet cafes, children's play areas, comfortable chairs and couches, HDTV and complimentary beverage stations. Honest-1 plans to open 10 more locations nationwide in the next year. For more information and to inquire about available franchise opportunities, visit www.honest-1.com. Honest-1 Auto is growing rapidly and has an opportunity for you.
If you have ever had car problems you will understand the benefit of calling a Tire Guys franchisee who will come to you and repair and/or replace your tires. It makes sense to open a business that offers a skill set and service that everyone will require and you can benefit from. Tire Guys was started in the early 1998 by Todd Cooper in Ogden, Utah. Tire Guys is a mobile auto/truck tire repair/replacement service, who comes to you and repairs your tire on the spot. Tire Guys provide tire repair and replacement services at the customer's location�home, work, school, or wherever the car may be. Structured as a convenience service first and working by appointment, Tire Guys has proven to be a successful and proven model and an excellent business. Mr. Cooper has operated Tire Guys since 1998, and worked in the tire business for several years prior to starting The Tire Guy, which incorporated in August 2005 as The Tire Guys for purposes of franchising. He understands the mobile tire repair/replacement service and can successfully train you. He has defined a Mobile System Business that, when managed and marketed as instructed, can be very successful. It doesn't matter what your background is, Tire Guys could be right for you. We are looking for people who understand the value of an established system, who are anxious to provide excellent service and products to their customers.