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Below is an in-depth analysis and side-by-side comparison of Aurelio's Is Pizza vs Happy's Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $864,000 - $1,198,000 | $336,500 - $608,000 |
Franchise Fee | $49,000 | $35,000 |
Royalty Fee | 6% | 1.5K/mo |
Advertising Fee | 2% | Up to 1% |
Year Founded | 1959 | 1996 |
Year Franchised | 1975 | 2007 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | While each of our stores undergoes Happy's classic build out, operators gain admission to The University of Happy's Pizza. After 30-45 days of training in our corporate kitchen and 60-90 days of in-store management training at an open location, graduates are completely groomed for success. Once a store is open, our support staff helps you with marketing, inventory control, staffing, prep and food updates. |
Support | - | Site selection, lease negotiations assistance, equipment, fixture, signage and inventory suppliers and even construction standards and assistance. In addition to this, once a new store begins operations, Happy's Pizza provides all stores with an operations manual, continuous updates of our specifications and process and operational advice and assistance by telephone and Internet. |
Marketing | - | We are one of the only restaurants with a toll-free vanity number and we know how to use it. 800 BE HAPPY. Our in-house ad agency will customize individual marketing plans for every store. It starts with coming soon banners, job fairs and a big grand opening push. Once operations are running smoothly, we turn up the marketing machine with TV. Radio, direct mail, mobile and on-line promotions connected with our growing social web presence. |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | Yes |
International Expansion | - | - |
All of our franchise owners are essential members of our overall Aurelio's Is Pizza "family". Together we strive for the consistency that brings patrons back to enjoy what Joe Aurelio started back in 1959... quality, quantity, value and more. Joe Aurelio's commitment to his customers' satisfaction has proven to be the catalyst for our growth and success. Finding individuals who are motivated and interested in continuing our strong traditions and values is not a simple task. By staying focused and committed to our mission of providing the very best service and quality, we plan to continue to expand our franchise members. We are currently seeking franchisees for development opportunities in Georgia, Illinois, Indiana, Michigan, Nevada, Colorado and Florida. However, we are continually assessing expansion opportunities into new markets.