Murphy's Deli vs Capriotti's Franchise Comparison

The Murphy's Deli concept utilizes three core principles for continuous profitability and customer satisfaction. First, our menu choices make each meal an adventure. We offer colossal, two-handed sandwiches along with guiltless, low-carb, low-fat options. For instance, our menu varies from muffalettas, deli classics, delicious salads and desserts to gourmet coffee and fresh juices. Second, we use a wide selection of breads, hand-sliced meats and cheeses to create any of our twenty three incredible sandwiches. Our ingenious combination of fresh, unique ingredients and condiments consistently causes our customers to remember yesterday's lunch with a smile when today's lunch break rolls around. Third, we make each Murphy's Deli the ideal place for patrons to eat with friends or associates. Our goal is to create a fun, colorful, and warm atmosphere in order to enliven the day as well as relax the mind. We have designed each interior layout to function efficiently and successfully in many different types of environments while also reflecting an atmosphere of high standards.

Come join the Murphy's Deli team of food service professionals! We welcome motivated partners to share our success in franchising delicatessen restaurants in the most vibrant cities of North America. Our remarkable growth stems from each of the following factors: the dedication of our corporate staff and franchise owners, our exceptional menu, distinctive atmosphere, effective marketing, and thorough training and preparation of new franchisees.

No doubt you've already experienced our amazing high-quality sandwiches and friendly customer service. If you're at all like most of our franchise owners, you instantly fell in love with the incredible food and smiling faces. You thought, "Wow! A Capriotti's franchise would be an incredible opportunity!" That it is! There is no better time than NOW to start exploring that opportunity. It is no secret that Capriotti's is different than the competition: Our food is FRESH and of the BEST quality! Our turkey and roast beef are homemade. That's what makes them taste so good! We have a UNIQUE menu with specialty subs that keep customers coming back! We consider our franchise owners to be family and provide ongoing support to make your business successful.

The total investment necessary to begin operation of a Capriotti's restaurant ranges from $380,000 to $660,413. This includes $61,000 that must be paid to the franchisor or affiliate.
If you want development rights, you must pay us a development fee equal to $30,000 (the initial franchise fee for the first Restaurant), plus the $6,000 Development Services Fee for the first Restaurant, plus a deposit of 33% of the initial franchise fee (which is $30,000) for each additional Restaurant you commit to develop. The total investment necessary to begin operation if you acquire development rights (with a minimum required commitment of 3 Capriotti's restaurants) is $390,000 to $670,413. This includes $71,000 that must be paid to the franchisor or affiliate.

#329 in Franchise 500 for 2020.