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Below is an in-depth analysis and side-by-side comparison of Racing Limos vs Air Brook Limousine including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $39,000 - $100,000 | $10,500 - $20,000 |
Franchise Fee | $22,500 - $77,500 | $7,500 - $12,500 |
Royalty Fee | $291 per month on your first vehicle | 35% |
Advertising Fee | - | - |
Year Founded | 2002 | 1969 |
Year Franchised | 2003 | 1971 |
Term Of Agreement | - | 10 years +2 |
Term Of Agreement | - | 10 years +2 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | * Comprehensive course * Extensive operations manual * Personal visits * Telephone visits * Annual conference (3 days) * Networking opportunities * Website support area including message board, franchisee news, local website administration and an extensive on-line library * Toll free help line | Rochelle Park, NJ 5 Days |
Support | - | Central Data Processing: Central Purchasing: Field Operation Evaluation: Field Training: Franchisee Newsletter: Regional or National Meetings: 800 Telephone Hotline: |
Marketing | * Custom newsletters and direct mail pieces * Toll free help desk * National toll free lead line * Your own Internet website * Annual national conference * Introductory print ads * Marketing brand package of promotional materials * Public relations pieces * Mobile advertising customizable presentation | - |
Operations | - | Average Number of Employees: 2 Full-time, 0 Part-time |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | - | - |
Racing Limos was founded by Bryan Pease in Naples, FL in 2002 as a specialty transportation company. At its peak, Racing Limos boasted 53 active franchise locations, but the 2007-2009 downturn slid the franchise operations into difficult times.
James Albion (Dover, NH) got involved with the NH franchise as an ad agency, ZMJ Advertising (founded in 1992), and felt the company had potential more as a marketing & advertising company than a limousine service. Albion took over the Racing Limos business under his NH corporation, Racing Limos America, Inc., in April 2010.
"With the economy likely to stay in the dumper for another 10 years, and gasoline showing signs that we could see $5 - $6 per gallon, I saw the potential of the business moving into marketing and away from a luxury service. Regardless of economy, businesses advertise, and when the economy is very difficult, as it is now, businesses are looking for more creative, aggressive forms of advertising to keep moving forward. We are that aggressive, creative business."
Franchises are priced as turnkey operations, making it easier for a franchise owner to be in business and moving forward from Day 1.
Air Brook Limousine is a transport service provider with a fleet of more than 250 limousines, sedans, vans, mini-buses, and buses. The company was founded in 1969 in New Jersey and started franchising in 1971. It has more than 80 units. Air Brook is one of the popular franchise opportunities under $15k in the transportation sector.
Air Brook Limousine provides 5 days of classroom training along with facilities of Field Operation Evaluation, Field Training, 800 hotline telephone, ongoing support in operations and marketing.