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Updated RecentlyCalifornia Pizza Kitchen vs Persona Wood Fired Pizzeria Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of California Pizza Kitchen vs Persona Wood Fired Pizzeria including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | N/A | $242,650 - $506,600 |
| Franchise Fee | N/A | $25,000 - $35,000 |
| Royalty Fee | - | 6% |
| Advertising Fee | - | 2% |
| Year Founded | 1985 | 2012 |
| Year Franchised | 0 | 2014 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | * Proven track record in the restaurant industry * Current ownership of multiple restaurants with an established infrastructure, preferably full service U.S. brands * Previous franchise restaurant experience * Strong knowledge of market trends, real estate, governmental issues, distribution and labor * Minimum of $5 Million total net worth * Minimum of $2 Million cash available for investment * Franchise partner must have the resources and be willing to send multiple managers and several key restaurant employees to California for a 3 month training program. * All minimum requirements are subject to California Pizza Kitchen's collective evaluation of the potential franchise partner If you feel you meet the initial criteria and are interested in franchise opportunities, please tell us more about yourself and your company in the following preliminary application. | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | - |
| Support | - | - |
| Marketing | - | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About California Pizza Kitchen
All U.S. Locations Are Company-Owned, Not Franchises
California Pizza Kitchen is a leader in authentic California-style cuisine both domestically and internationally. Our diverse menu items from Kung Pao Spaghetti to Tostada Pizza provide an assortment of worldly flavors. In 1998, the first international CPK opened, beginning the company's global expansion. CPK is now considering additional expansion opportunities in select markets with experienced restaurant franchisees.
California Pizza Kitchen is always looking for passionate, experienced partners to help us expand into new markets as we continue to grow our worldwide brand. We provide best-in-class training and development in all areas of our business in addition to on-the-ground support.
International Franchising Requirements
* Proven track record in the restaurant industry
* Current ownership of multiple restaurants with an established infrastructure, preferably full service U.S. brands
* Previous franchise restaurant experience
* Strong knowledge of market trends, real estate, governmental issues, distribution and labor
* Minimum of $5 Million total net worth
* Minimum of $2 Million cash available for investment
* Franchise partner must have the resources and be willing to send multiple managers and several key restaurant employees to California for a 3 month training program.
* All minimum requirements are subject to California Pizza Kitchen's collective evaluation of the potential franchise partner
About Persona Wood Fired Pizzeria
Persona Wood Fired Pizzeria is the only "Create Your Own" concept of its kind that was developed by two Chefs - one classically trained and the other an Italian Pizzaiolo and World Pizza Champion. Persona's exceptional quality starts with our fresh and extremely high quality ingredients. We craft an authentic Neapolitan pizza from imported "00" flour imported from Naples, Italy. The vine ripe plum tomatoes grown for our tomato sauce are sourced from the San Joaquin Valley. Our hand-made meatballs, sausage and sauces have all won gold medal acclaim worldwide, and we think your taste buds will agree. You can choose from one of our chef inspired specialty pizzas or create your own with over 30 toppings to choose from. Our expert pizza makers will create your pizza just the way you like it. Your imagination and creativity is the only limit! Once your pizza assembly is complete, we bake it in one of our imported Italian Marra Forni wood fired ovens. At 800 degrees, 90 seconds is all it takes to produce a pizza that is crispy and chewy in the Neapolitan tradition. Craving something from the garden? Our freshly tossed salads are a great complement to your wood fired pizza. Our award- winning dressings are all made from scratch. Complete your experience with our rich gelato hand-made locally by an Austrian-trained gelato chef.