Kernels Popcorn vs Alamo Drafthouse Cinemas Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Kernels Popcorn vs Alamo Drafthouse Cinemas including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Kernels Popcorn Franchise
Alamo Drafthouse Cinemas Franchise
Investment $160,000 - And Up$1,250,000 - $2,000,000
Franchise Fee N/A$75,000
Royalty Fee -5%
Advertising Fee -0.8%
Year Founded -1997
Year Franchised -2003
Term Of Agreement -10 years +10
Term Of Agreement -10 years +10
Renewal Fee --


Business Experience Requirements

 
Kernels Popcorn Franchise
Alamo Drafthouse Cinemas Franchise
Experience --

Financing Options

 
Kernels Popcorn Franchise
Alamo Drafthouse Cinemas Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
Kernels Popcorn Franchise
Alamo Drafthouse Cinemas Franchise
Training -Austin, TX Four weeks

On-site Two weeks

Support --
Marketing -Co-Op Advertising

National Advertising

Regional Advertising

Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Emails Additional Services: Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases Other Marketing Support: Pre-Show Media

Operations -Average Number of Employees: 7 Full-time, 60 Part-time

Expansion Plans

 
Kernels Popcorn Franchise
Alamo Drafthouse Cinemas Franchise
US Expansion -Yes
Canada Expansion --
International Expansion --

Company Overviews

About Kernels Popcorn

The business of a Kernels franchise is unique. When you acquire a franchise outlet, you acquire a business and not just a store. Why? Because each of our stores has the ability, as a micro-manufacturing facility to sell not only our extraordinary line-up of products over the counter, but also to reach thousands more customers through wholesaling and corporate sales. The potential market for Kernels Extraordinary Popcorn is huge. It can be as big as the franchise owner's vision, persistence and commitment. A Kernels franchise is a business that requires and responds to the personal input and attention of the owner.

About Alamo Drafthouse Cinemas

We want to share the quality experience of Alamo Drafthouse Cinema with people nationwide. 
We have world-wide recognition as a leader in the cinema/dining concept.
We strive for excellence in quality, service, sound quality and film presentation.
We have received excellent reviews in national and international publications because
of the experience we create with our no-talking policy and our pre-show philosophy.
We have become a household name with hard-core movie fans for our unique events.
We are looking for partners experienced in the hospitality business.